Patrick Mahomes Launched Texas Tech Uniform Collection
The Kansas City Chiefs star collaborated on a new red and black uniform design featuring a gladiator logo.
Updated on Sept. 20, 2026 in Football

Live Poll
Should universities increase athletic partnerships with professional players to boost school brand recognition?
Former Texas Tech quarterback Patrick Mahomes has introduced the Mahomes Strategy collection. The collaborative design was showcased on the field as Texas Tech secured a 28-26 victory over the Houston Cougars.
Why it matters
The new apparel collection honors the legacy of the quarterback at his alma mater. By partnering with Adidas and State Farm, the university aims to bridge its football history with the personal brand of one of its most prominent alumni.
The debut uniform featured a unique gladiator logo as part of a collaboration between Texas Tech, Adidas, and State Farm. The team's performance resulted in a 28-26 victory over the Houston Cougars at Jones AT&T Stadium.
The players
Patrick Mahomes
He is a 31-year-old professional quarterback for the Kansas City Chiefs who previously played college football at Texas Tech.
Texas Tech
This is a public research university based in Lubbock that competes in the Big 12 Conference.
Houston Cougars
This is the intercollegiate athletic program representing the University of Houston.
Kansas City Chiefs
They are a professional American football team that competes in the National Football League.
The details
Texas Tech debuted the black and red uniforms, which incorporate branding elements from the 31-year-old quarterback. The launch comes while Mahomes continues his professional career with the Kansas City Chiefs, where he recently threw for 184 yards in a 31-10 win over the Denver Broncos.
Timeline
Patrick Mahomes suffered a knee injury last year.
Texas Tech defeated the Houston Cougars on September 18, 2026.
The Chiefs play the Indianapolis Colts on September 20, 2026.
Season Trajectory
This release follows the trend of high-profile Adidas-partnered NIL apparel collections designed to boost engagement between professional stars and their alma maters. The event signals a shift where alumni influence extends directly into the aesthetic identity of the football program.
The uniform debut occurred at Jones AT&T Stadium during a tight two-point victory that keeps the program momentum alive. Fans should note that Mahomes remains active in professional play, as he is slated to start for the Kansas City Chiefs against the Indianapolis Colts.
The takeaway
The successful debut of the Mahomes Strategy collection underscores how modern athletes use their personal brands to influence college sports aesthetics. Supporters can track the continued impact of these designs as the season progresses.
Further reading
For more news on the program, check out Lubbock Football.
Live Poll
Should universities increase athletic partnerships with professional players to boost school brand recognition?










