Haldiram's Will Open First U.S. Restaurant in Frisco

The Indian snack giant will launch its debut American location on October 11, 2026.

Updated on Oct. 9, 2026 in Dining Out

Haldiram's Will Open First U.S. Restaurant in Frisco

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Haldiram's is scheduled to open its first restaurant in the United States at 7010 Preston Road, Suite 240, in Frisco on October 11, 2026. The new 4,400-square-foot facility will serve as the initial step in the brand's North Texas expansion strategy.

Why it matters

The choice of Frisco reflects the significant growth of the Indian community in North Texas, which is home to an estimated 163,000 Indian residents. By establishing a physical presence here, the global brand aims to cater to a large demographic that is already familiar with its products sold in 80 countries.

The new restaurant covers 4,400 square feet with a seating capacity of 110 guests. It marks a major expansion for the brand, which has operated for roughly 90 years since its inception in Bikaner in 1937.

The players

Pankkaj Agarwal

He serves as the managing director leading the international expansion efforts for the restaurant chain.

Rhea Agarwal

She acts as the commercial director and is instrumental in the brand's strategic entry into the American market.

The details

The restaurant includes a dedicated retail area for the brand's signature packaged snacks and sweets alongside a dine-in menu. The opening will feature a selection of traditional fasting-friendly dishes specifically prepared for the Hindu festival of Navratri.

1937: Haldiram's began operations as a small shop in Bikaner, India.
Summer 2026: The brand successfully opened its first U.K. restaurant in London.
October 11, 2026: The new Frisco restaurant officially opens to the public.
October 11, 2026 – October 19, 2026: The Hindu festival of Navratri takes place during the opening period.

Culture Shift

The global expansion of Haldiram's follows a pattern set by the 2026 expansion of the brand into the London market, targeting international diaspora communities. This move highlights the growing influence of Indian culinary brands as they transition from global retail exporters to domestic restaurant operators in Western markets.

Local residents can visit the new location starting October 11 to purchase traditional snacks or dine on festive Navratri dishes. Given the high concentration of Asian residents in Frisco, the establishment of this flagship site is expected to be a major destination for the regional Indian community.

The takeaway

This opening marks a significant milestone in the globalization of the 90-year-old Indian snack brand. Residents should anticipate high foot traffic during the initial weeks of operation as the community celebrates the new, locally available cultural landmark.