Elbit Systems of America Rebranded as Twenty-Six Defense

The Fort Worth-based defense firm has adopted a new identity to highlight its U.S. manufacturing commitment.

Updated on Sept. 23, 2026 in Military Jobs

Isometric editorial illustration of a brushed-steel aerospace component on a workbench, representing industrial defense manufacturing. — Elbit Systems of America has rebranded as Twenty-Six Defense, a change intended to highlight the Fort Worth firm's commitment to U.S. manufacturing. AI Illustration. Upload story photo >

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Elbit Systems of America officially changed its name to Twenty-Six Defense on September 9, 2026. The shift concludes a three-year rebranding effort led by the company to emphasize its domestic focus.

Why it matters

The name change, inspired by the atomic number of iron, aims to project strength and underscore a primary commitment to U.S.-based defense manufacturing. This move aligns the company identity with its role in the domestic security and aviation sectors.

Twenty-Six Defense employs 1,800 people across 13 states, including 700 staff members at its 215,729-square-foot Fort Worth facility. The company recently secured $582 million in combined contracts from the U.S. Army and U.S. Customs and Border Protection.

The players

Twenty-Six Defense

This defense firm, formerly known as Elbit Systems of America, provides technology for aviation, homeland security, and defense sectors.

Luke Savoie

He serves as the president and CEO of the company and has overseen the organization's strategic rebranding process since 2023.

The details

Operating from 4700 Marine Creek Parkway since 1993, the company continues to focus on defense, aviation, and homeland security technologies. Future initiatives include the development of augmented reality environments for soldiers involved in night operations.

The company acquired its Fort Worth facility in 1993.
CEO Luke Savoie was appointed to lead the company in 2023.
The U.S. Army awarded a $212 million contract in May 2026.
The company officially adopted the name Twenty-Six Defense on September 9, 2026.

Market Landscape

This rebranding occurs within the context of the broader North Texas defense industry, which supports a $35.3 billion annual gross product and over 264,000 jobs. By sharpening its domestic image, the company looks to maintain its competitive stance within the regional defense hub.

For the local workforce, the rebrand signals a continued commitment to the Fort Worth facility, which remains a key employer in the region. Consumers and taxpayers may notice the new branding on future defense projects and technology contracts awarded to the company.

The takeaway

The transition to the name Twenty-Six Defense highlights a broader corporate trend of prioritizing domestic branding in the defense sector. The company now aims to leverage this new identity to advance its specialized technologies, including upcoming augmented reality gear for soldiers.