Women’s Wellness Fund Donated to Desert Imaging
The contribution helps provide screening mammograms for women in El Paso with limited resources.
Updated on Oct. 1, 2026 in Philanthropy

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The Women's Wellness Fund has provided a $3,500 donation to Desert Imaging to expand access to preventative breast cancer screenings. This effort is part of a broader collaboration with KFOX to increase awareness during the month of October.
Why it matters
The partnership aims to remove financial barriers for local women seeking mammograms, helping to ensure earlier detection of breast cancer. By providing these funds, the initiative seeks to prevent the loss of loved ones through increased screening accessibility.
Desert Imaging brings 38 years of experience performing mammograms to the partnership. The donation total of $3,500 is intended to support women who lack the financial resources to obtain screenings.
The players
Women's Wellness Fund
This organization supports women's health needs and plans to expand its scope beyond mammograms in the future.
Desert Imaging
A long-standing medical provider in El Paso with nearly four decades of specialized experience in diagnostic imaging.
KFOX
A local media entity partnering with health organizations to conduct outreach and increase awareness.
The details
The program utilizes KFOX media outreach to connect eligible individuals with necessary screening services. Interested residents can inquire about assistance eligibility by calling Desert Imaging at 915-577-0100.
Timeline
The Think Pink partnership campaign runs throughout October 2026.
Market Landscape
This initiative follows the pattern of the National Breast Cancer Foundation's community screening outreach programs by leveraging private donations to address regional gaps in preventative healthcare. Such collaborations strengthen local health infrastructure by integrating media outreach with diagnostic services.
Women in El Paso who face financial barriers to preventative care can now contact Desert Imaging to check their eligibility for support. This partnership effectively lowers the out-of-pocket costs associated with life-saving mammogram screenings for the local community.
The takeaway
Early detection remains the most effective tool in reducing breast cancer mortality rates among women. Residents are encouraged to utilize available community resources to stay current with their recommended annual health screenings.
Further reading
Learn more about local efforts to support health services in our Philanthropy section.
More information
For more information on available screening services, visit the Official Desert Imaging website.
Source note: This article includes information reported by KFOX.
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