Midterm campaigns poured billions into broadcast, CTV and cable, with Senate races in Texas, Ohio and Georgia drawing heavy spending.
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October 30, 2026
Texas Senate Campaigns Use National Sports AdsCandidates purchase national broadcast slots to reach Texas voters at a lower cost than local media buys.
October 29, 2026
Mark Cuban Highlights Social Media Influence in TexasMark Cuban says Texas Gen Z voters lack awareness of key Senate candidates due to social media algorithms.
October 16, 2026
Truth and Courage PAC to Launch Spanish Ads Targeting TalaricoThe super PAC backing Ted Cruz will begin airing a seven-figure Spanish-language campaign across Texas on October 17.
September 20, 2026
Super PACs Pledged Millions for Paxton Senate BidThe Senate Leadership Fund and MAGA, Inc. committed over $60 million in television ads to support Ken Paxton.
