Texas Ranks Second Nationwide for OnlyFans Spending in 2025
The state saw $337 million in total platform spending throughout 2025 as residents outpaced the national average.
Updated on Oct. 26, 2026 in Sex Life
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Texas consumers spent an estimated $337 million on OnlyFans during 2025, securing the state the second-highest total spending rank in the U.S. behind California. This total marks a significant contribution to the platform's worldwide reported payments.
Why it matters
The figures highlight regional variations in digital content consumption and subscription-based entertainment spending across the country. Understanding these patterns helps illustrate how consumer behavior shifts across different state and local demographics.
Texans spent an estimated $337 million on the platform in 2025, ranking seventh nationally in per capita spending at $108,000 per 10,000 residents. Meanwhile, San Antonio households averaged $35 in annual spending compared to the $27 national average.
The players
OnlyFans
A content subscription service based in the United Kingdom that facilitates financial transactions between creators and subscribers.
U.S. Census Bureau
The federal agency responsible for providing demographic data used to calculate per capita spending trends.
Nielsen
A global measurement and data analytics firm that provides household counts for television markets.
The details
Researchers derived these estimates by cross-referencing OnlyFans' $7.8 billion in 2025 worldwide payments with Google Trends data and U.S. Census population figures. Within the state, the Dallas-Fort Worth market recorded $84 million in spending, followed by Houston at $78 million.
Timeline
All spending estimates reflect activity throughout the 2025 calendar year.
Culture Shift
This analysis reflects the broader societal shift toward decentralized, subscription-based entertainment models that bypass traditional media gatekeepers. By tracking these figures against the OnlyFans 2025 fiscal year worldwide payment total, observers can see how digital-first platforms now capture significant portions of regional disposable income.
The data suggests that Texas consumers are engaging with subscription platforms at higher rates than the national average, potentially impacting individual monthly entertainment budgets. Residents in markets like San Antonio may notice their average household spending is notably higher than the $27 national benchmark.
The takeaway
The data confirms that digital subscription spending is highly variable and significantly influenced by regional market factors. Readers should monitor their own recurring digital subscriptions to ensure their spending aligns with their personal household budgets.
Further reading
For more information on trends in the adult entertainment industry, visit the Texas Sex Life section.
Source note: This article includes information reported by San Antonio Express-News.
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