Brooke Satterfield Launches New Consulting Firm
The former Chattanooga city official has established The Satterfield Group to provide strategic advisory services.
Updated on Oct. 23, 2026 in Business Strategy
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Former Chattanooga City Hall official Brooke Satterfield has launched The Satterfield Group, a new consulting firm based in the city. The firm specializes in crisis management, government relations, and communication strategy for its clients.
Why it matters
Satterfield founded the firm to serve as an extension of client leadership teams, helping organizations navigate complex project challenges. The move follows her transition into the private sector after nearly seven years of municipal service.
Brooke Satterfield brings nearly seven years of experience from Chattanooga City Hall to her new firm. The Satterfield Group is now the third local venture she has been associated with following her 2024 move to the private sector.
The players
Brooke Satterfield
She is the founder and sole employee of The Satterfield Group and a former deputy chief of staff and chief policy officer for the city of Chattanooga.
The Research Institute at the University of Tennessee at Chattanooga
This academic entity is a client of the newly formed Satterfield Group.
The details
Satterfield previously served as deputy chief of staff and chief policy officer at City Hall before becoming a partner at Coeo Strategies. Her new firm currently counts The Research Institute at the University of Tennessee at Chattanooga among its clients.
Timeline
2021: Runoff election for Chattanooga mayor occurred.
2024: Brooke Satterfield moved into the private sector.
September 2026: The Times Free Press moved to Market Street.
October 2026: The Satterfield Group launched.
Market Landscape
Satterfield's move reflects a broader trend of public sector leaders pivoting to private advisory roles in Chattanooga. This transition mirrors the local professional services sector's reliance on individuals with deep experience in municipal policy and government relations.
Organizations in the Chattanooga area may see new advisory capacity as Satterfield begins offering specialized crisis management and communication services. Clients looking for external perspective on complex projects can now engage her firm for strategic support.
The takeaway
The transition from city hall to independent consulting highlights the value of deep municipal experience in local project navigation. Professionals can leverage similar backgrounds to bridge gaps between complex government requirements and private sector project management.
Further reading
Learn more about the local economy in the Business Strategy section.
Source note: This article includes information reported by Timesfreepress.
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