Julie Darling Donuts Will Close Chattanooga Shop
The long-standing Frazier Avenue donut shop will serve its final customers on October 3, 2026.
Updated on Oct. 2, 2026 in Openings & Closings
Julie Darling Donuts, a fixture at 121 Frazier Avenue in Chattanooga, will end its operations on October 3, 2026. The closure marks the end of a 16-year run for the popular local business.
Why it matters
Owners Max and Jess Kuenzli decided to close the shop to focus on a new chapter of life. The timing of the final day was specifically chosen to coincide with a scheduled bridge opening event.
The business maintained its storefront at 121 Frazier Avenue for 16 years. This tenure concludes with the final service date scheduled for October 3, 2026.
The players
Max Kuenzli
He is a co-owner of the Chattanooga-based donut shop.
Jess Kuenzli
She is a co-owner of the Chattanooga-based donut shop.
The details
Owners Max and Jess Kuenzli have operated the donut shop for over a decade and a half. The pair elected to move forward with the closure to accommodate shifts in their personal schedules.
Timeline
October 3, 2026, marks the final day of business operations.
Market Landscape
The shop represents a notable departure from the Frazier Avenue retail corridor after a 16-year tenure. This move highlights the natural lifecycle of independent businesses as they navigate shifts in local commercial real estate.
Customers who frequent the 121 Frazier Avenue location should plan their final visits before the shop closes on October 3, 2026. After this date, the business will no longer be available for service.
The takeaway
Small businesses often reach a natural conclusion as the needs and priorities of their owners change over time. Residents are encouraged to support local legacy establishments while they remain in operation.
Further reading
For more news on shifts in the local retail environment, visit Chattanooga Openings & Closings.
