Smoke on the Water Restaurant Has Begun Prep Work
The business is preparing to open a new location at 64 Beacon Drive in Greenville.
Updated on Oct. 1, 2026 in Openings & Closings
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Smoke on the Water is moving forward with a new site on Beacon Drive following the closure of its longtime downtown Greenville restaurant. The owners are currently conducting staff interviews and finishing site preparations.
Why it matters
The move marks a fresh chapter for the business after it concluded a 10-year run at its previous downtown location in 2024. Residents now await an official opening date as the team finalizes the new facility.
The new site at 64 Beacon Drive replaces the former downtown space that operated for 10 years until its 2024 closure. The kitchen is currently certified and the owners have begun staff interviews.
The players
Smoke on the Water
This local restaurant enterprise operated in downtown Greenville for a decade before moving to its new location.
The details
The owners have been performing a test drive of the newly certified kitchen while finishing construction and final inspections. Ongoing work at the site includes landscaping and securing the necessary final permits.
Timeline
The restaurant closed its downtown Greenville location in 2024.
Owners announced the new Pelham Road location in July 2025.
Staff interviews are being held the week of October 1, 2026.
Market Landscape
The restaurant's relocation follows the 2024 Greenville downtown retail displacement trend, shifting operations to a suburban corridor. This move positions the business to capture traffic near the Pelham Road area and Interstate 85.
Local patrons can look forward to the return of the brand near Pelham Road as the restaurant nears completion. Potential employees in the area may also benefit from active recruitment efforts currently underway.
The takeaway
Business owners often navigate complex permitting and staffing requirements before a grand opening can be scheduled. Interested guests should monitor local updates for the upcoming official launch announcement.
Further reading
For more on local business activity, visit the Greenville Openings & Closings section.
Source note: This article includes information reported by WYFF4.
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