WMBF And Red Cross Collected Blood Units
A recent fall drive held at two South Carolina shopping centers brought in 76 units of life-saving blood.
Updated on Oct. 13, 2026 in Philanthropy
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WMBF News teamed up with the American Red Cross to host a fall blood drive across two locations in South Carolina. The event resulted in the collection of 76 units of blood from local donors.
Why it matters
Blood drives are essential for maintaining the regional supply of blood products needed for emergency medical procedures and patient care. The success of these drives helps ensure local healthcare facilities have adequate resources to support residents in need.
The fall drive collected 46 units of blood at the Coastal Grand Mall in Myrtle Beach and 30 units at the Magnolia Mall in Florence. These donations contributed to a total of 131 units collected by WMBF-sponsored drives throughout 2026.
The players
WMBF News
A local television station that serves the Grand Strand and Pee Dee regions of South Carolina.
American Red Cross
A humanitarian organization that provides emergency assistance, disaster relief, and blood collection services across the United States.
The details
Donors visited collection sites at the Coastal Grand Mall in Myrtle Beach and the Magnolia Mall in Florence to provide their contributions. The combined effort between the news organization and the health agency facilitated the donation process for participants in both areas.
Timeline
The fall blood drive occurred on October 12, 2026.
The total collection figure of 131 units spans the entirety of 2026.
Market Landscape
This regional collection effort reflects broader industry strategies where media entities partner with health organizations to meet critical supply shortages. Such collaborative drives help stabilize the inventory maintained under the American Red Cross blood inventory emergency protocols.
The steady collection of blood units ensures that hospitals in the Myrtle Beach and Florence areas have the necessary inventory for surgeries and trauma care. Residents interested in future donations can contribute to the stability of the local medical supply by participating in upcoming events.
The takeaway
Maintaining a steady blood supply requires consistent community participation through organized donation events. Readers can support their local healthcare system by checking their eligibility and registering for future collection drives.
Further reading
For more information on local charity efforts, visit South Carolina Philanthropy.
More information
To find a donation center or schedule an appointment, visit the Red Cross blood donation portal.
Source note: This article includes information reported by Wmbfnews.
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