Developer Purchased Eugene Property for New Restaurant
The 0.38-acre site on East 13th Avenue will be transformed into a new bar and restaurant venue.
Updated on Oct. 8, 2026 in Openings & Closings
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Developer Eran Fields has purchased a 0.38-acre property at 810 East 13th Avenue for $7.5 million. The site will be developed into a bar and restaurant designed to serve the local University of Oregon community.
Why it matters
The development aims to provide a new social venue for University of Oregon students, faculty, and parents near the campus. It coincides with the expected completion of three nearby housing projects next year.
The property at 810 East 13th Avenue covers 0.38 acres and was acquired for $7.5 million. Construction is estimated to take five months upon commencement.
The players
Eran Fields
The developer behind the purchase of the 810 East 13th Avenue site.
Wheat Bay Uniquely Chengdu
A restaurant currently operating as a tenant on the acquired property.
University of Oregon
The major university whose campus sits adjacent to the development site.
The details
Fields plans to remove existing rear parking to accommodate outdoor seating and extend the second floor to create a rooftop patio. The site currently features a shuttered bank branch and a Chinese restaurant, with the tenant Wheat Bay Uniquely Chengdu expected to continue operations.
Timeline
Three nearby housing developments are expected to be complete next year.
Construction is expected to begin by next fall.
Market Landscape
The acquisition reflects a broader trend of densification near the University of Oregon campus as new housing projects move toward completion. This investment positions the new venue to capture foot traffic from incoming students living in the adjacent developments.
Residents and students can expect changes to dining options and site access on East 13th Avenue once construction begins next fall. Existing tenants like Wheat Bay Uniquely Chengdu will remain, though the removal of parking may alter local transit and site navigation.
The takeaway
The project serves as a test of whether high-value commercial land acquisition can successfully integrate into a student-heavy corridor. Future visitors should monitor local building permits for finalized site plans and official opening dates.
Further reading
Find more updates on new businesses in the area by visiting the Openings & Closings section.
Source note: This article includes information reported by Lookout Eugene-Springfield.
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