Cleveland Brands Released Peanut Butter Pretzel Lager
Malley's Chocolates, Great Lakes Brewing, and Heinen's collaborated on a new amber lager.
Updated on Sept. 29, 2026 in Beer
Live Poll
Do you enjoy when local companies partner to create unique new products?
Cleveland-based Malley's Chocolates, Great Lakes Brewing, and Heinen's have launched a collaborative beer named the Perfect Twist Peanut Butter Chocolate Pretzel Amber Lager. The dessert-inspired brew incorporates Malley's signature Peanut Butter Chocolate Pretzel Snuggles.
Why it matters
This partnership highlights a growing trend of cross-industry collaborations between iconic local businesses to create unique, localized beverage products. Such joint efforts allow legacy brands to engage consumers through limited-edition specialty items.
The Perfect Twist Peanut Butter Chocolate Pretzel Amber Lager is available for purchase exclusively at all Ohio Heinen's grocery locations and the Great Lakes Brew Pub.
The players
Malley's Chocolates
A historic Cleveland-based confectioner known for its wide range of chocolate candies and snacks.
Great Lakes Brewing
A prominent craft brewery based in Cleveland that produces various award-winning beers.
Heinen's
A family-owned supermarket chain headquartered in Ohio with a significant regional presence.
The details
The collaboration brings together the expertise of Great Lakes Brewing's fermentation process with the confectionery ingredients provided by Malley's Chocolates. The product is designed to blend the distinct savory and sweet flavor profiles of the popular Snuggles candy.
Timeline
September 29, 2026: The beer became available for purchase.
Culture Shift
This release follows the established pattern of hyper-local brand collaborations, where regional businesses leverage collective heritage to drive consumer interest. Such partnerships reflect a broader societal trend of prioritizing nostalgic, hometown-focused consumer experiences.
Cleveland residents can find the new amber lager stocked at local Heinen's grocery stores or by visiting the Great Lakes Brew Pub. Shoppers should anticipate that this specialty item will likely be available only in limited quantities.
The takeaway
Collaborative releases like this provide a unique way for long-standing local brands to refresh their public image. Residents should act quickly if they want to try this specific flavor profile before the inventory sells out.
Further reading
Learn more about the local beverage scene on the Beer section page.
Source note: This article includes information reported by Cleveland19.
Live Poll
Do you enjoy when local companies partner to create unique new products?
