Austin Moyer Team Joined Engel & Volkers

The Rochester-based real estate group transitioned from Coldwell Banker to the global luxury brand network.

Updated on Oct. 5, 2026 in Residential

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The Austin Moyer real estate team has joined Engel & Volkers in Lake Placid, shifting from Coldwell Banker to leverage the luxury brand's global network. AI Illustration. Upload story photo >

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Austin Moyer and his team have affiliated with Engel & Volkers Lake Placid to expand their regional real estate operations. The group previously operated under the Coldwell Banker Custom Reality banner.

Why it matters

The team moved to the luxury brand to leverage its global network and specialized marketing platforms. This shift aims to better serve high-end buyers and sellers across Greater Rochester and Western New York.

Founded in Germany in 1977, the Engel & Volkers network currently maintains more than 1,100 affiliates worldwide. The brand operates in 35 countries.

The players

Austin Moyer

He is a real estate professional who leads a team serving the Greater Rochester and Western New York areas.

Engel & Volkers

This is a global luxury real estate franchise founded in Germany that operates through a network of local affiliates.

Coldwell Banker Custom Reality

This is a real estate brokerage firm that previously hosted the Austin Moyer team before their recent affiliation change.

The details

By joining the Engel & Volkers network, the Rochester-based team gains access to expanded global technology and marketing tools. They will continue to function as a local affiliate while integrating into the luxury-focused brand platform.

Timeline

  1. Engel & Volkers was founded in Germany in 1977.

  2. The agency affiliation was announced on October 5, 2026.

Culture Shift

This move reflects the ongoing consolidation of regional real estate teams into global luxury networks. The shift prioritizes access to international branding and sophisticated technology over traditional local brokerage affiliation.

Homebuyers and sellers in the Rochester area will now interact with the team through the Engel & Volkers branding. This transition may influence the marketing reach and presentation of luxury listings handled by the group.

The takeaway

Real estate professionals often seek out global luxury networks to differentiate their services in competitive local markets. Clients should expect to see updated branding and broader marketing exposure on properties represented by the team.

Further reading

Explore more local market trends in the Residential section.

Source note: This article includes information reported by Rochester Business Journal.

Live Poll

Is a real estate agent's local market knowledge more important than their affiliation with luxury brands?