Ginori 1735 Debuts Fortunae Collection in New York

The Italian porcelain house unveiled its new collection with a themed launch event at the Morgan Library & Museum.

Updated on Oct. 16, 2026 in Board Games

Bold vector editorial illustration of a white porcelain goose figurine on marble, representing a luxury porcelain collection launch. — Luxury porcelain house Ginori 1735 has launched its Fortunae collection in New York City, featuring designs inspired by historic board games. AI Illustration. Upload story photo >

Ginori 1735 has introduced its latest collection, Fortunae: The Art of Wishing Well, during a special event in New York City. The release features a unique board game inspired by the historic Game of the Goose.

Why it matters

The launch event at the Morgan Library & Museum highlights the brand's pivot toward interactive lifestyle products. By integrating traditional games into its porcelain line, the company aims to merge luxury craftsmanship with social experiences.

The collection draws its name from the Italian porcelain house founded in 1735. Featured products include a board game version of the Game of the Goose, marking a shift toward luxury tabletop gaming.

The players

Ginori 1735

This is a historic Italian porcelain manufacturer known for its artisanal craftsmanship and luxury home goods.

Morgan Library & Museum

Located in New York City, this institution serves as a research library and museum housed in the former residence of Pierpont Morgan.

The details

Guests at the Morgan Library & Museum launch event were given numbered porcelain keychains upon entry. One attendee received a hidden gift located in a box inside the museum's Librarian's Study.

October 16, 2026: The collection launch event took place in New York City.

Culture Shift

The introduction of luxury board games reflects a broader trend of high-end brands catering to consumers seeking immersive social experiences. This shift moves porcelain from static decorative objects toward functional items meant for interactive play.

New York City residents interested in luxury design may find the new collection pieces available through select high-end boutiques. Participation in future brand events often requires early RSVP due to the exclusive nature of the launch experiences.

The takeaway

Consumers looking to elevate their home gaming setup can explore how luxury porcelain houses are reinventing classic pastimes. Integrating art into game nights offers a unique way to combine functionality with high-end aesthetic value.