Cyrus Veyssi Made Broadway Debut in & Juliet
The social media creator has stepped into the role of May at the Stephen Sondheim Theatre.
Updated on Oct. 13, 2026 in Celebrities

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Social media personality Cyrus Veyssi has made their Broadway debut in the musical & Juliet. Veyssi performs the role of May at the Stephen Sondheim Theatre as part of a limited engagement.
Why it matters
Veyssi, who was recognized as one of the 100 Most Influential Creators by TIME in 2025, brings a significant digital following to the Broadway stage. Their casting highlights the ongoing trend of creators transitioning into traditional theatrical roles.
Cyrus Veyssi boasts over 2 million social media followers and was named to the 2025 TIME 100 Most Influential Creators list. The creator also recently released an interactive affirmations journal titled HONEY.
The players
Cyrus Veyssi
Cyrus Veyssi is a prominent social media creator and author of the affirmations journal HONEY.
Aly Michalka
Aly Michalka is an actress and musician who is set to join the production as Anne.
Max Martin
Max Martin is a prolific music producer and songwriter whose catalog serves as the soundtrack for & Juliet.
The details
Veyssi joins the cast of the musical, which features a soundtrack composed of songs by Max Martin. Their limited engagement at the Stephen Sondheim Theatre is scheduled to run through December 6, 2026.
Timeline
2025: Cyrus Veyssi was named to the TIME 100 Most Influential Creators list.
October 13, 2026: Cyrus Veyssi made their Broadway debut.
November 3, 2026: Aly Michalka begins performances as Anne.
December 6, 2026: Cyrus Veyssi's limited engagement ends.
January 3, 2027: The final performance of & Juliet takes place at the Stephen Sondheim Theatre.
Industry Dynamics
The transition of social media stars into Broadway roles marks a significant shift in how productions market their shows to younger, digital-native audiences. This strategy helps legacy entertainment formats compete during an era characterized by intense fragmentation and the evolution of celebrity influence.
Theatergoers interested in seeing Veyssi perform must secure tickets for their limited engagement before the run concludes on December 6, 2026. Fans can access the show at the Stephen Sondheim Theatre in New York City.
The takeaway
Veyssi's Broadway appearance highlights the increasing intersection between digital stardom and long-running musical productions. Audiences should check local showtimes to align their attendance with specific limited guest appearances.
What happens next
Aly Michalka will begin performances as Anne on November 3, 2026, and the production of & Juliet is scheduled for its final show on January 3, 2027.
Further reading
For more news on theater casting and performers, visit the Celebrities section.
Source note: This article includes information reported by Broadway.
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