BendPak to Reveal Custom Valor C10 Truck at SEMA
The company will unveil its custom build on November 3 at the 2026 SEMA Show in Las Vegas.
Updated on Oct. 20, 2026 in Trucks
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BendPak is set to debut the Valor C10 custom truck during the 2026 SEMA Show, which runs from November 3 through November 6. The unveiling will occur at the Las Vegas Convention Center, where the company will host an outdoor tailgate party.
Why it matters
The SEMA Show offers a venue for manufacturers to showcase new performance hardware and garage solutions directly to industry professionals and enthusiasts. BendPak plans to use the event to demonstrate its latest lifting technology and offer event-specific equipment pricing.
The Valor C10 truck is powered by an LS3 376 engine equipped with a 2.9L Whipple supercharger. BendPak will display equipment at booth #80043 in the Silver Lot and booth #36129 in the Upper South Hall.
The players
BendPak
An Agoura Hills-based manufacturer that produces a wide range of automotive service equipment and garage lifts.
The details
In addition to the truck reveal, the company will showcase the OctaFlex 12DPS lift, which features an eight-arm configuration, and its APEX line of automotive service equipment. Attendees can also view the MaxJax MAX7 lift, which provides an additional 3 inches of lifting height compared to previous versions.
Timeline
November 3, 2026: SEMA Show opens and BendPak unveils the Valor C10.
November 3-6, 2026: The SEMA Show runs for four days in Las Vegas.
November 6, 2026: The SEMA Show opens to the public.
Roadmap
The showcase underscores how manufacturers use high-profile industry events to anchor their market positioning against competitors. By integrating custom vehicle builds with advanced garage technology, the company demonstrates its relevance in both the enthusiast and professional service sectors.
Attendees at the Las Vegas show can access exclusive pricing on various automotive equipment during the event week. For those looking to upgrade their home or professional garages, these show specials offer potential savings on lifts and wheel service tools.
The takeaway
The SEMA Show serves as a critical junction for automotive service providers to launch new hardware and connect with the industry. Readers can look for equipment demonstrations and show-exclusive deals that often define the pricing landscape for the coming year.
Further reading
Explore the latest innovations in Trucks to see how custom builds and utility vehicles are evolving.
More information
To plan your visit or see the full list of products, visit the register for exclusive SEMA specials page.
Live Poll
Would you attend an automotive industry trade show if it were open to the public?
