New Jersey Lottery Launches Jon Bon Jovi Scratch-Offs
The state lottery has released a new five-dollar ticket featuring designs of the iconic New Jersey musician.
Updated on Oct. 21, 2026 in Gambling
Live Poll
Do you support the use of celebrity-branded lottery tickets to help fund local state-supported causes?
The New Jersey Lottery has introduced a $5 scratch-off ticket titled Jersey Legend, which features three different designs of musician Jon Bon Jovi. The game is part of a partnership that also supports the Jon Bon Jovi Soul Foundation.
Why it matters
Proceeds from the lottery game support pension funds for state teachers, police officers, and firefighters, while Jon Bon Jovi is donating his fee to fund a new JBJ Soul Kitchen in Monmouth County.
The $5 Jersey Legend ticket offers a maximum prize of $200,000 and is available at approximately 7,000 retailers across New Jersey. A total of 4 million tickets have been printed for the game.
The players
Jon Bon Jovi
He is a world-renowned musician and philanthropist who founded the JBJ Soul Foundation to combat food insecurity.
New Jersey Lottery
It is a state-run agency that manages various games of chance to generate revenue for public programs and pension funds.
JBJ Soul Kitchen
It is a non-profit community restaurant initiative that provides meals to those in need on a pay-it-forward basis.
The details
The collaboration between the state lottery and the artist coincides with the 15th anniversary of the JBJ Soul Kitchen. Players must be at least 18 years old to purchase the tickets at retail locations throughout the state.
Timeline
October 6, 2026: The ticket was officially announced by Bon Jovi and Governor Sherrill.
October 14-18, 2026: The lottery game launched at JBJ Soul Kitchen.
2026: JBJ Soul Kitchen celebrates its 15th anniversary.
Culture Shift
This celebrity partnership reflects a broader trend of leveraging pop-culture figures to drive consumer engagement in traditional state-run gaming. By aligning with a local icon, the lottery bridges the gap between entertainment and state-sponsored public funding initiatives.
Residents aged 18 and older can purchase the $5 tickets at any of the 7,000 participating retail locations across the state. Participation directly contributes to state pension funds for teachers and emergency responders.
The takeaway
This partnership offers a unique way for fans to engage with the musician's philanthropic mission through state-regulated gaming. Players should remember that the odds of winning any prize remain 1 in 4.39 for every ticket purchased.
Further reading
Learn more about the latest games in the New Jersey Gambling section.
Source note: This article includes information reported by Two River Times.
Live Poll
Do you support the use of celebrity-branded lottery tickets to help fund local state-supported causes?
