Theodore Alexander Marks 30 Years at High Point Market

The furniture manufacturer celebrated its 30th anniversary with an event held across four showroom floors and a rooftop.

Updated on Oct. 28, 2026 in Interior Decorating

Screen-print poster illustration featuring a handcrafted ornate wooden table, evoking traditional furniture design and craftsmanship. — Theodore Alexander commemorated its 30th anniversary at the High Point Market by showcasing new furniture collections and traditional artisan design techniques. AI Illustration. Upload story photo >

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Theodore Alexander hosted an anniversary party at the High Point Market to honor 30 years of furniture design. The event showcased the brand's latest collections, including Voyager, Greenwich, and Heritage.

Why it matters

This celebration highlights the company's long-standing dedication to traditional craftsmanship and artisan techniques such as hand-painted tables and wood marquetry. It also serves as a tribute to the legacy of founder Paul Maitland Smith, who passed away earlier this autumn.

The Theodore Alexander flagship store in Manhasset covers 40,000 square feet and stocks more than 6,000 unique SKUs. The company is noted for maintaining artisan production methods including intricate wood marquetry.

The players

Theodore Alexander

This furniture manufacturer is recognized for its traditional craftsmanship and artisan manufacturing techniques.

Paul Maitland Smith

He was the founder of Theodore Alexander and remained a prominent figure in the furniture industry until his death at age 90.

The details

Attendees at the High Point event explored new design lines spread across multiple levels of the company's local showroom. The milestone follows the summer opening of a significant new retail footprint in New York.

Theodore Alexander was founded in 1996.
The company opened its Manhasset flagship store in summer 2026.
Founder Paul Maitland Smith passed away at age 90 in autumn 2026.
The anniversary celebration occurred on October 16, 2026.

Culture Shift

The celebration aligns with the High Point Market trade show cycle that dictates major industry launches and brand milestones. This event reflects a broader industry movement toward legacy brand preservation amidst shifting leadership and evolving market demands.

Shoppers and local designers can expect to see the new Voyager, Greenwich, and Heritage collections appearing in retail showrooms soon. These new lines reflect the company's continued investment in the artisan techniques that define their product range.

The takeaway

Legacy furniture brands continue to balance long-term artisan traditions with modern retail expansions. Collectors and homeowners should look for sustained quality in these lines as the company moves into its fourth decade.