Angel Tree Program Launches 2026 Holiday Drive
WCCB and the Salvation Army of Greater Charlotte are running the 2026 Angel Tree Program, with five area businesses joining the effort this year.
Updated on Nov. 5, 2026 in Philanthropy
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Would you donate or adopt an angel through a holiday gift program this year?
WCCB and the Salvation Army of Greater Charlotte launched the 2026 Angel Tree Program, which provides toys to children during the holidays through anonymous donors who adopt angels. Five area businesses joined the effort this year.
Why it matters
The holidays can be a financial strain on local families, and the Angel Tree Program aims to help ensure children receive gifts during the season. Expanded business participation adds to the donor pool available in Charlotte.
Five area businesses, including Queen City Homestore, Subaru Concord, Subaru South Charlotte, The Downer Law Firm, and Jiffy Lube, joined the Angel Tree effort this year. The number of children to be served and total donations raised have not yet been announced.
The players
Salvation Army of Greater Charlotte
The local chapter of the Salvation Army, a Christian charitable organization that runs social service and holiday assistance programs in the Charlotte area.
WCCB
A Charlotte television station that has partnered with the Salvation Army of Greater Charlotte to run the Angel Tree Program.
Major Andrew Wiley
An officer with the Salvation Army of Greater Charlotte who spoke about the Angel Tree Program on WCCB's Rising morning show.
The details
Anyone wanting to adopt an angel can apply through the Salvation Army of Greater Charlotte's Angel Tree website or WCCB's Angel Tree website, and donors can find gift drop-off locations on those same sites. Major Andrew Wiley of the Salvation Army of Greater Charlotte appeared on WCCB's Rising morning show on Nov. 2 to discuss the program.
Timeline
Nov. 2, 2026: Major Andrew Wiley appears on WCCB's Rising morning show to discuss the program.
2026 holiday season: The Angel Tree Program provides gifts to children during the holidays.
Giving Pattern
The Angel Tree program is a long-running Salvation Army model in which donors adopt individual children's wish lists during the holidays. This year's Charlotte edition extends that model by bringing in five corporate sponsors alongside the existing donor base.
Charlotte residents can adopt an angel through the Salvation Army or WCCB Angel Tree websites to provide holiday gifts for a child. Donors can locate drop-off sites for gifts on those same websites.
The takeaway
Adopting an angel is a direct way for residents to help a local child have gifts during the holidays. Checking the Angel Tree websites early can help donors choose a child and find a drop-off location in time.
Further reading
Explore more Charlotte philanthropy coverage to see how local charities are supporting families this season.
More information
Read the full Angel Tree program announcement on K104.7.
Source note: This article includes information reported by K 104.7.
Live Poll
Would you donate or adopt an angel through a holiday gift program this year?
