Macadoodles Tasting Fundraiser Shifts to Carthage Shelter
The annual wine tasting event now sends its silent auction proceeds to the Carthage Humane Society instead of the Joplin Humane Society.
Updated on Nov. 9, 2026 in Philanthropy
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Macadoodles Beer Wine & Spirits hosted its annual wine tasting fundraiser, with proceeds from the silent auction going to the Carthage Humane Society. The store changed the beneficiary this year from the Joplin Humane Society.
Why it matters
The store made the change after learning about the Carthage shelter's financial challenges and a growing number of animals in its care. The event has raised more than $75,000 for local animal welfare since 2010.
The tasting featured 136 wines, 36 spirits, and 10 beers, continuing a 12-year fundraiser that has brought in more than $75,000 since 2010. The total raised at this year's event was not reported.
The players
Macadoodles Beer Wine & Spirits
A beverage retailer whose annual wine tasting fundraiser supports local animal shelters.
Carthage Humane Society
An animal shelter in Carthage, Missouri, that now receives the fundraiser's silent auction proceeds.
The details
Each attendee received a tasting guide, and the silent auction proceeds are given entirely to the Carthage Humane Society. Guests sampled wines, spirits, and beers featured throughout the store.
Timeline
2010: Fundraising with the Joplin Humane Society begins.
This year (2026): The beneficiary changes to the Carthage Humane Society.
Market Landscape
Retailer-hosted tasting fundraisers have become a common way for independent beverage stores to tie their brand to local causes. Redirecting proceeds toward a shelter under financial strain reflects how these events can respond to community need year to year.
Shoppers who attend Macadoodles' tasting can now support the Carthage Humane Society through silent auction bids. Local pet owners and donors in the Joplin area may see the fundraiser's support shift to Carthage.
The takeaway
Annual local fundraisers can redirect support toward shelters facing the greatest strain. Readers who want to help animal welfare can watch for similar retailer-hosted events in their own community.
Further reading
Explore more local giving in Joplin Philanthropy.
Source note: This article includes information reported by KODE 12.
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