Augsburg Names Geno Bullard Jr Assistant Coach

Geno Bullard Jr brings four seasons of collegiate coaching experience to the Augsburg University women's basketball program.

Updated on Oct. 15, 2026 in Basketball

Expressive editorial sports illustration of a basketball coach interacting with players, capturing the dynamic movement and energy of collegiate training. — Geno Bullard Jr joined the Augsburg University women's basketball staff as an assistant coach this September to oversee recruiting and player development. AI Illustration. Upload story photo >

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Geno Bullard Jr accepted the position of assistant coach for the women's basketball team at Augsburg University in September 2026. Bullard Jr takes on recruiting, video scouting, and player development responsibilities for the team in Minneapolis.

Why it matters

The appointment marks a significant addition for the Augsburg program as it looks to leverage Bullard Jr's extensive background in player development and his connections within the sport. His expertise spans multiple levels of college basketball, providing a diverse tactical perspective to the coaching staff.

During his four seasons at St. Catherine University, Bullard Jr helped lead the team to a 55-46 overall record and a 39-39 conference record. The team notably finished the 2023-24 season with a 19-8 overall record, including a 14-6 performance in the MIAC.

The players

Geno Bullard Jr

The 33-year-old coach is the newly appointed assistant coach for the women's basketball team at Augsburg University.

Augsburg University

This private university located in Minneapolis, Minnesota, competes in NCAA Division III athletics.

St. Catherine University

A private Catholic university in St. Paul, Minnesota, where Bullard Jr previously served as an assistant coach for four seasons.

The details

Bullard Jr secured the role after meeting with the university's administration, current coaching staff, and players. He holds a bachelor's degree in interdisciplinary studies and a master's degree in educational leadership from Minnesota State University, Mankato.

2018: Bullard Jr earned his bachelor's degree.
2020: Bullard Jr earned his master's degree.
2021-22 season: Bullard Jr coached men's basketball at Coastal Bend College.
2023-24 school year: St. Catherine's team recorded a 3.72 GPA.
October 2026: Bullard Jr has been on the job for three weeks.

Season Trajectory

The addition of Bullard Jr to the Augsburg staff reflects a broader trend of mid-level collegiate programs seeking talent with diverse recruiting pipelines and strong academic support credentials. His goal to recruit from The Bahamas and potential interest in national team coaching suggests an expansion of the program's international influence.

Fans and followers of Augsburg basketball can expect the team to prioritize high academic standards in line with Bullard Jr's previous coaching success. The recruitments from The Bahamas could significantly alter the team's roster composition in future seasons.

The takeaway

Bullard Jr brings a focus on both academic achievement and international recruiting to his new role. His transition highlights the importance of experienced assistant coaches in driving team performance and fostering student-athlete success.