Detroit Pistons Expanded Broadcast Reach Across Michigan
The team partnered with Scripps Sports to air games on WMYD-20 and six additional state markets.
Updated on Sept. 28, 2026 in Basketball
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The Detroit Pistons have finalized their local broadcast lineup for the 2026-2027 season, selecting WMYD-20 as the official television partner. The agreement includes expanded coverage across six Michigan DMAs in addition to the Detroit home market.
Why it matters
This partnership aims to broaden the team's footprint by ensuring fans across Michigan can access regional broadcasts. It consolidates the Pistons' local media strategy for the upcoming season through a mix of television and radio distribution.
The broadcast plan features 71 regular season games and four pre-season contests. The distribution adds six Michigan DMAs to the existing coverage area.
The players
Detroit Pistons
The professional NBA basketball team based in Detroit that competes in the Eastern Conference.
Scripps Sports
The media division responsible for managing the local television broadcast distribution for the team.
George Blaha
The longtime play-by-play announcer who is entering his 51st season with the franchise.
Greg Kelser
The veteran broadcaster who is returning for his 40th season providing analysis for the team.
Audacy
The multi-platform audio company providing radio broadcast services through three Detroit-based stations.
The details
The broadcast reach now spans Grand Rapids, Flint-Saginaw-Bay City, Lansing, Alpena, Traverse City-Petoskey-Holland, and Marquette. Radio coverage will be handled by Audacy stations WXYT-FM, WWJ-AM, and WDZH-FM, while DAZN retains the team's streaming rights.
Timeline
May 13, 2026: Pistons announced WMYD-20 as official television partner.
September 28, 2026: The team released the full local television and radio broadcast schedule.
2026-2027 season: The broadcast partnership agreement duration.
Season Trajectory
This deal signals a shift in how Detroit intends to engage its statewide fan base by prioritizing accessibility on local television channels. The move stabilizes the team's broadcast narrative as they transition into the 2026-2027 season.
Fans in the six additional Michigan DMAs can now access games via WMYD-20 and affiliated multicast stations without a cable subscription. The consistent broadcast team of Blaha and Kelser provides continuity for viewers throughout the 75-game televised slate.
The takeaway
Securing local broadcast rights across multiple DMAs highlights the continued importance of regional media reach for professional sports teams. Viewers should check local channel listings in the six expanded markets to confirm broadcast availability for game days.
Further reading
For more information on team coverage, visit the Basketball section.
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