Hungry Howie's Opens New Location at Michigan Stadium

The pizza chain launched a new site inside Michigan Stadium during the third quarter of 2026.

Updated on Oct. 23, 2026 in Dining Out

Bold vector editorial illustration showing a pizza peel and oven in a stadium corridor, representing new restaurant venue growth. — Hungry Howie's expanded its national footprint by launching a new location inside Michigan Stadium as part of a seven-store growth initiative. AI Illustration. Upload story photo >

Live Poll

Do you prefer having national food chains at your local sports stadium?

Hungry Howie's officially opened a new restaurant location inside Michigan Stadium during the third quarter of 2026. This expansion was part of a broader growth effort that saw seven new stores debut across five states during that same period.

Why it matters

The company's presence at the stadium marks a strategic push to expand its footprint in high-traffic venues. This development aligns with the brand's ongoing growth strategy as it maintains nearly 500 locations across 19 states.

Hungry Howie's currently operates nearly 500 stores across 19 states after opening seven new locations in the third quarter of 2026. The brand has been in business for more than 50 years.

The players

Hungry Howie's

This pizza chain has operated for more than 50 years and maintains a network of nearly 500 stores across the United States.

Michigan Stadium

Known as The Big House, this venue in Ann Arbor serves as the home stadium for the University of Michigan football team.

DoorDash

This technology company provides an online food ordering and delivery platform that is currently collaborating with the pizza chain to update its software.

The details

The expansion includes new stores in South Carolina, Indiana, Michigan, Arizona, and Texas, alongside the addition of new crust flavors like Tajín, Spicy Sesame, Everything Bagel, and Garlic Ranch. The chain is also collaborating with DoorDash to upgrade its digital platforms and integrate a new loyalty program.

Hungry Howie's opened seven new restaurant locations during the third quarter of 2026.

Culture Shift

The opening follows a pattern set by the national industry trend of integrating well-known restaurant chains into major university athletic venues. This shift reflects a wider movement toward enhancing the consumer experience at collegiate sports facilities.

Fans visiting Michigan Stadium can now access the chain's menu, including their signature Detroit-Style Pizza, during events. This addition provides more dining variety for those attending games at the Ann Arbor landmark.

The takeaway

The chain's move into a major sports arena highlights how established brands are prioritizing high-visibility locations to reach larger consumer audiences. Patrons can look for the new crust options at participating locations as part of the brand's updated menu offerings.