WQLL Flipped to Fox Sports Baltimore
The 1370 AM station has transitioned to a sports format featuring national network programming.
Updated on Sept. 22, 2026 in Football
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M-10 Broadcasting has rebranded station 1370 WQLL in Pikesville as Fox Sports Baltimore. This change marks the third sports-focused station serving the Baltimore market.
Why it matters
The arrival of a third sports station provides Baltimore listeners with additional access to national sports commentary and betting content. This expansion increases the variety of sports talk available across the local airwaves.
WQLL 1370 AM carries Fox Sports Radio programming from 2am to 7pm weekdays, including The Dan Patrick Show from 9am to 12pm and The Herd with Colin Cowherd from 12pm to 3pm. The station joins established local outlets like 105.7 WJZ-FM, 1300 WJZ, and 1570 WNST.
The players
M-10 Broadcasting
The broadcasting company responsible for the ownership and format change of the station.
Fox Sports Radio
A national sports network that provides the primary weekday talk programming for WQLL.
VSiN
A sports betting network that provides programming for the station's weekend and overnight slots.
The details
The station features VSiN sports betting content during overnight and weekend hours. This transition follows the relocation of the Black Information Network to 1400 WWIN, which took place in June 2026.
Timeline
June 2026: Black Information Network moved to 1400 WWIN.
September 2026: 1370 WQLL flipped to Fox Sports Baltimore.
Season Trajectory
The addition of a third sports radio station indicates a continued effort to capture local audience share in a competitive media environment. This expansion impacts the distribution of sports-talk listeners across existing outlets like WJZ-FM and WNST.
Listeners can access national commentary throughout the workday, with specific blocks dedicated to The Dan Patrick Show and The Herd with Colin Cowherd. The inclusion of VSiN programming provides dedicated time slots for sports betting analysis on weekends.
The takeaway
The addition of Fox Sports Baltimore provides local fans with a consistent alternative to existing sports radio options. Residents looking for specific national talk shows or betting content now have a dedicated frequency on the dial.
Further reading
For more on the local sports media scene, visit the Football section.
Live Poll
Do you feel that having more sports radio stations in your area improves your listening options?
