Salvation Army Kicks Off Red Kettle Campaign
The Salvation Army of Northwest Louisiana opened its holiday fundraising season at Pierre Bossier Mall in Bossier City.
Updated on Nov. 5, 2026 in Philanthropy
Live Poll
Do you plan to donate to a Red Kettle this holiday season?
The Salvation Army of Northwest Louisiana launched its Christmas season Wednesday, November 4, 2026, with an Angel Tree and Red Kettle celebration at Pierre Bossier Mall in Bossier City. The campaign has set a fundraising goal of nearly $400,000.
Why it matters
Donations to the Red Kettle Campaign stay local and fund food, shelter and family assistance across the region. The organization expects requests for help to rise as families face higher food, utility and housing costs this season.
The campaign targets nearly $400,000 in donations, following a prior year in which the organization provided 134,288 meals and 27,816 nights of shelter. Progress toward the goal and year-over-year comparisons for this season were not reported.
The players
The Salvation Army of Northwest Louisiana
The regional branch of the Salvation Army, a Christian charitable organization that runs food, shelter and family assistance programs across northwest Louisiana.
Bossier Chamber of Commerce
The local business organization that took part in the kickoff ribbon-cutting ceremony in Bossier City.
The details
The kickoff included a ribbon-cutting with the Bossier Chamber of Commerce and performances by the Airline High School Marching Band and cheerleaders. Each Red Kettle carries a QR code for smartphone giving and accepts credit cards, Apple Pay, Google Pay, PayPal and Venmo.
Timeline
Wednesday, November 4, 2026: Christmas season kickoff celebration held at Pierre Bossier Mall.
Previous year: Salvation Army provided meals, shelter and family housing assistance across northwest Louisiana.
Philanthropy Context
The Red Kettle Campaign follows the Salvation Army's long-standing practice of raising holiday funds locally to support year-round services. This season's $400,000 goal continues that model as the organization anticipates rising demand for assistance.
Shoppers and passersby can drop cash into a Red Kettle or scan its QR code to donate by phone or card. Donations made through the campaign stay in northwest Louisiana to fund food, shelter and family assistance.
The takeaway
Local holiday giving directly supports neighbors facing hunger, housing instability and rising costs. Residents can give in person at a Red Kettle, by scanning its QR code or through the online donation page.
Further reading
Explore more local giving stories in Philanthropy.
More information
Donations can be made through the online Red Kettle donation page.
Source note: This article includes information reported by The Bossier Press-tribune.
Live Poll
Do you plan to donate to a Red Kettle this holiday season?
