Legend Senior Living Leaders Faced Pie Fundraiser
Company executives in Wichita participated in a pie-throwing event to support the Alzheimer's Association.
Updated on Oct. 14, 2026 in Philanthropy
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Legend Senior Living executives, including the CEO, COO, and CFO, braved a pie-throwing fundraiser at the company's Wichita home office. Associates donated money for the opportunity to toss pies at six leadership team members to raise funds for the Alzheimer's Association.
Why it matters
The fundraiser supports the company's ongoing commitment to raising money for Alzheimer's awareness. Legend Senior Living is a national sponsor of the Walk to End Alzheimer's.
Legend Senior Living operates more than 80 residences across the country and has pledged at least $50,000 toward the Alzheimer's Association. During the Wichita event, 12 pies were thrown at six company executives.
The players
Legend Senior Living
This company operates over 80 senior residences and serves as a national sponsor for Alzheimer's Association initiatives.
Alzheimer's Association
This non-profit organization provides support and resources for those affected by Alzheimer's and disease-related dementias.
The details
Company associates purchased the chance to throw pies at their leadership to drive engagement for charity. Beyond this internal cookout, the organization coordinates various initiatives including carnival events, art benefits, and T-shirt sales.
Timeline
The pie-throwing fundraiser took place at the Wichita home office on October 14, 2026.
Market Landscape
Corporate philanthropy is increasingly integrated into national health awareness campaigns to foster brand identity and employee engagement. This event aligns with the broader strategy of major senior care providers leveraging localized events to support the Walk to End Alzheimer's.
These fundraising efforts contribute directly to the financial support provided to the Alzheimer's Association through the company's national sponsorship. Employees and residents at local communities can participate in future initiatives like art benefits and T-shirt sales.
The takeaway
Engaging leadership in lighthearted fundraising events can significantly boost internal participation for charitable goals. Companies often use creative peer-to-peer donor incentives to exceed their philanthropic commitments.
Further reading
Learn more about local efforts by exploring the Philanthropy section.
More information
For additional context on the mission and research programs, visit the Alzheimer's Association support and resources.
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