JD Sports Replaces Finish Line at Peoria Mall

JD Group closed its Finish Line store at Northwoods Mall as it converts standalone locations to its JD Sports brand.

Updated on Nov. 11, 2026 in Openings & Closings

An empty glass retail storefront with a bare white display plinth and an overhead track light, reflecting a parking lot in soft daylight.
JD Group closed its Finish Line store at Northwoods Mall in Peoria and redirected customers to a JD Sports location at Westlake Shopping Center, which opened October 17. AI Illustration. Upload story photo >

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JD Group has closed the Finish Line store at Northwoods Mall in Peoria, with signage removed and notes directing customers to a JD Sports store across the street. The company opened a JD Sports storefront at Westlake Shopping Center on October 17.

Why it matters

JD Group is converting or closing standalone Finish Line stores to consolidate them under its JD Sports flagship brand. Peoria shoppers who used the Northwoods location now have a JD Sports option at Westlake instead.

As of August, 145 standalone Finish Line locations remained, with JD Group aiming to convert or close all of them by the end of FY28. The source does not specify how many will convert versus close, or whether Peoria's Northwoods store is among those scheduled next.

The players

JD Group

JD Group is a British sports retail company that operates JD Sports and Finish Line.

The details

Notes taped to the closed Finish Line's glass panes direct customers across the street to JD Sports. Finish Line locations housed within Macy's are unaffected by the changes.

Timeline

  1. October 17: JD Sports storefront opened at Westlake Shopping Center in Peoria.

  2. September 23: JD Group shared half-year results outlining its conversion-or-close goal.

  3. August: 145 standalone Finish Line locations remained.

Market Landscape

The Peoria closure is one instance of JD Group's ongoing effort to fold standalone Finish Line locations into its JD Sports flagship brand. The company's stated goal of converting or closing all remaining standalone stores by the end of FY28 places this move within a multi-year consolidation rather than a one-off shutdown.

Shoppers who previously bought athletic gear at the Northwoods Finish Line now need to visit JD Sports at Westlake Shopping Center, open 10 a.m. to 8 p.m. Monday through Saturday and 11 a.m. to 6 p.m. Sunday. The store is located at 2601 W. Lake Ave., Space B-7b.

The takeaway

Standalone retail brands are being absorbed into larger flagship banners, so shoppers should expect store names and locations to change even when the parent company remains the same. Checking store listings before visiting is a practical step for anyone who used a consolidated location.

Further reading

For more on local retail changes, see Openings & Closings in Peoria.

Source note: This article includes information reported by Journal Star.

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