Pocatello Hobby Shop Builds Local RC Community
Owner Bryce Shurtliff is growing the regional remote-control vehicle scene through new clubs and events.
Updated on Oct. 15, 2026 in Car Culture
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Bryce Shurtliff, the owner of the OCDRC hobby shop in Pocatello, is launching initiatives to recruit new enthusiasts to the world of remote-controlled vehicles. The shop serves as a hub for both veterans and newcomers to explore cars, planes, and boats.
Why it matters
By organizing crawling groups and school clubs, the business aims to provide essential community support for beginners. Shurtliff hopes to simplify the often-complex selection of parts and brands for local customers.
The OCDRC shop, located at 2751 Pole Line Road, maintains access to over 100 brands and 15 dealers. This catalog supports a variety of remote-controlled platforms including cars, planes, and boats.
The players
Bryce Shurtliff
He is the proprietor of the OCDRC hobby shop who is focused on expanding the remote-control community in Pocatello.
OCDRC
It is a specialized retail hobby store located in Pocatello that provides equipment and support for remote-controlled vehicle enthusiasts.
The details
The shop owner works to streamline the purchasing experience by identifying specific parts and brands suited for different skill levels. Through active outreach, he intends to create a localized network for hobbyists to share knowledge and participate in group events.
Timeline
Bryce Shurtliff purchased the shop in June 2026.
The owner rebranded the storefront in Summer 2026.
Roadmap
The growth of the remote-control hobby sector mirrors a wider retail shift toward experiential commerce. Independent shops are increasingly positioning themselves as community hubs to compete with the ease of large-scale online hobby distributors.
Residents in Pocatello can now access professional guidance on selecting parts and brands at the 2751 Pole Line Road location. The upcoming school clubs and group crawls provide new hobbyists with a practical entry point into the remote-control vehicle space.
The takeaway
Engaging with local hobby groups is a reliable way for beginners to avoid common pitfalls when purchasing their first remote-controlled vehicle. Seeking expert advice from local shop owners helps ensure that new equipment matches the user's specific performance expectations.
Further reading
Learn more about the local automotive and hobby scene at Car Culture.
Source note: This article includes information reported by KSL.
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