Goodwill to Open New Store in Council Bluffs

A new retail and donation center is coming to West Broadway by next spring.

Updated on Oct. 29, 2026 in Openings & Closings

A modern, brick-and-steel commercial retail building with an adjacent drive-up donation lane under a clear morning sky. — Goodwill will expand its local presence in Council Bluffs with a new retail and donation facility expected to open by spring 2027. AI Illustration. Upload story photo >

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Do you generally support the addition of new retail stores in your immediate local neighborhood?

Goodwill is set to open a brand-new retail store and donation center in Council Bluffs. The facility is expected to officially begin operations in spring 2027.

Why it matters

The expansion brings additional donation and shopping options to a key commercial corridor in the city. It marks a significant new footprint for the organization within the local business community.

The upcoming retail site is situated between 28th and 29th streets along West Broadway. It shares a plaza with existing businesses including Auto Zone and Family Dollar.

The players

Goodwill

A prominent non-profit organization that operates retail stores to fund job training and community programs.

The details

Signage on the exterior of the building has confirmed the upcoming addition to the local retail landscape. The site is positioned for high visibility alongside other established retailers in the area.

The new Goodwill store is scheduled to open in spring 2027.

Market Landscape

The site selection reflects the broader industry trend of prioritizing high-traffic plaza locations alongside established anchor retailers. This positioning allows the organization to capture steady foot traffic in established suburban corridors.

Residents in Council Bluffs will soon gain a new, centralized location for donating household goods and browsing retail inventory. The new store will likely provide shoppers with another local option for affordable goods within the West Broadway retail district.

The takeaway

Donors and shoppers in Council Bluffs can prepare for the new arrival by sorting items now for the spring 2027 launch. This site represents a new opportunity for the community to engage with the organization's sustainable retail model.