Fashion Label CLOVIS Relaunches Operations in Atlanta

The clothing brand debuts its Renaissance Collection after a hiatus to expand its global reach.

Updated on Oct. 27, 2026 in Fashion

Bold vector editorial illustration showing a hand-woven textile draped over a modern tailoring form, representing a contemporary fashion brand relaunch.
Fashion label CLOVIS has relocated its headquarters to Atlanta and launched its Renaissance Collection, transitioning to a global direct-to-consumer business model. AI Illustration. Upload story photo >

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Fashion house CLOVIS has officially moved its headquarters to Atlanta and launched its new Renaissance Collection. The brand, formerly known as ClovisCasuals, recently resumed operations as a global direct-to-consumer label.

Why it matters

The relocation allows the company to transition from its roots in West Africa to a broader international market. This strategic move follows a hiatus taken by the founder to pursue advanced management studies overseas.

The brand previously moved 20,000 garments in West Africa after starting with only 15,000 naira, or about $10. Its philanthropic arm has supported over 3,000 beneficiaries through the Clothe A Child program.

The players

Louis Akorede Awode

He is the founder of CLOVIS who relocated from Nigeria to Scotland for graduate studies before establishing the company in Atlanta.

Louis Awode Foundation

This organization operates the Clothe A Child initiative, which focuses on providing clothing and support to children in need.

The details

The newly unveiled Renaissance Collection features distinct product lines including Lagos Loom, Afroform, and City Graphics. Each piece utilizes a design strategy that blends traditional West African textiles with contemporary tailoring techniques.

Timeline

  1. CLOVIS was founded in Ibadan, Nigeria, in 2014.

  2. Company operations were paused in 2019.

  3. The Renaissance Collection was unveiled on October 25, 2026.

Culture Shift

The brand is following the rise of global direct-to-consumer fashion models by centralizing its operations in a new domestic market. This transition highlights a broader shift toward independent labels leveraging international aesthetics to capture a wider, geographically dispersed audience.

Atlanta shoppers can now access the brand's new collections directly through its global online platform. The company's arrival signals a new retail option for those interested in blending West African textile traditions with modern tailored styles.

The takeaway

The brand demonstrates how a small startup can scale internationally by strategically pausing to refine business management skills. Consumers looking for unique textile-based clothing should monitor the site for updates on new product availability.

Further reading

For more news on local designers and industry trends, visit the Fashion section.

More information

To browse the new collection or learn about the brand, visit the company e-commerce platform.

Source note: This article includes information reported by Businessday NG.

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Would you consider purchasing apparel directly from independent international fashion labels?