NAPA Held Annual Store Owner Meeting in Atlanta
NAPA leadership gathered in Atlanta to review operational strategies and new training tools for its store network.
Updated on Oct. 6, 2026 in Auto Parts
Live Poll
Do you believe support from large parent corporations helps independent small businesses succeed?
NAPA recently hosted its 2026 Store Owner and Field Sales Meeting in Atlanta to discuss company-wide transformation priorities. The event focused on refining distribution network efficiency and enhancing sales enablement strategies.
Why it matters
The meeting allowed leadership to solicit direct feedback from store owners to better align business performance with evolving market demands. These collaborative efforts are designed to improve catalog capabilities and overall operational support.
NAPA utilizes an advisory council of 22 store owners to guide strategic initiatives. Training modules through the NAPA Academy consist of short online courses ranging from 10 to 20 minutes in duration.
The players
NAPA
NAPA is a major distributor and retailer of automotive parts and supplies with a vast network of stores.
GPC
Genuine Parts Company is the parent entity of NAPA that is currently realigning its business focus.
The details
Leadership introduced new market-share reporting tools and reviewed current go-to-market strategies to streamline operations. Store managers now have access to updated curriculum via the NAPA Connect platform, which includes downloadable reference guides.
Timeline
September 21-24, 2026: NAPA hosted the Store Owner and Field Sales Meeting in Atlanta.
Roadmap
This strategic alignment follows GPC's planned separation of Motion to focus exclusively on the automotive aftermarket sector. These operational refinements position NAPA to strengthen its competitive standing as an independent-focused retailer.
Store owners and managers will likely see streamlined inventory processes and improved sales reporting tools in their daily operations. These updates are intended to help local stores better serve customers through faster catalog lookups and more efficient product availability.
The takeaway
NAPA is prioritizing owner input and modular digital training to improve the consistency of service across its national footprint. These operational shifts reflect a broader push for efficiency in the automotive retail sector.
Further reading
For more information on the industry, visit the Auto Parts section.
Source note: This article includes information reported by AftermarketNews.
Live Poll
Do you believe support from large parent corporations helps independent small businesses succeed?
