Hotel Margot Opens on North Palafox Street

The former Solé Inn and Suites has been rebranded and renovated into a 45-room boutique hotel in downtown Pensacola.

Updated on Oct. 29, 2026 in Hotels

Bold vector editorial illustration of a renovated motor lodge facade, featuring a classic portico and clean lines, evoking boutique travel hospitality. — Hotel Margot has officially opened on North Palafox Street in downtown Pensacola, transforming a former motor lodge into a 45-room boutique hotel. AI Illustration. Upload story photo >

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Developers recently opened Hotel Margot in the renovated building formerly known as the Solé Inn and Suites. The property on North Palafox Street aims to encourage visitors to extend their day trips into overnight stays in downtown Pensacola.

Why it matters

The renovation project preserved the original character of the motor lodge while integrating modern amenities to boost tourism. Owners hope the boutique lodging will draw more visitors to explore the local downtown district.

The hotel offers seasonal nightly rates ranging from $139 to $250. Guests also have access to complimentary bicycles and a small electric vehicle for local transportation around the area.

The players

Hotel Margot

This newly opened boutique lodging is located in a repurposed motor lodge on North Palafox Street.

Colette Cafe

This on-site coffee and pastry shop is a primary amenity serving guests and visitors at the hotel property.

The details

The facility features a coffee and pastry shop called Colette Cafe and an outdoor pool bar. Developers prioritized renovations over demolition, utilizing custom furniture and specialized finishes to optimize the footprint of the rooms.

October 31, 2026: The hotel begins accommodating guests for a scheduled wedding party.

Travel Outlook

Hotel Margot follows the broader industry trend of repurposing vintage motor lodge structures into boutique destinations. This shift prioritizes maintaining local architectural history while meeting the demand for unique overnight accommodations in downtown areas.

Travelers looking to book a stay can expect nightly rates between $139 and $250 depending on the season. Visitors staying at the property gain access to on-site amenities like the pool bar and complimentary local transportation options.

The takeaway

Travelers can now utilize the new boutique space for extended downtown visits in Pensacola. The property serves as a model for preserving local architecture while introducing modern hospitality services to the area.