NASCAR Proposes Rezoning Large Daytona Beach Site
Subsidiaries seek to allow residential development on a 191.41-acre lot currently used for speedway parking.
Updated on Oct. 23, 2026 in Motorsports
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NASCAR subsidiaries have applied to rezone a 191.41-acre property in Daytona Beach from industrial to residential-friendly use. The site, situated between Clyde Morris Boulevard and Jimmy Ann Drive, has historically served as overflow parking for speedway events.
Why it matters
The current land-use designation strictly limits the property to industrial or commercial buildings, preventing the potential development of new housing. This proposal aims to capitalize on the proximity of the booming LPGA corridor to expand regional residential options.
The proposed zoning changes cap future residential density at 2,500 units. Additionally, the development limit is set at 4,861 peak-hour vehicle trips.
The players
NASCAR
The sanctioning body for stock car racing owns the subsidiaries managing the site through Event Equipment Leasing and Southeastern Hay & Nursery.
Daytona Beach City Commission
This local government body is responsible for granting final approval on zoning changes required for the land development.
The details
The rezoning application, filed by Event Equipment Leasing and Southeastern Hay & Nursery, would allow for apartments, townhomes, or houses. Before development can move forward, the plan must receive approval from both the local planning board and the city commission.
Timeline
2017: One Daytona shopping and entertainment plaza opened.
October 22, 2026: The planning board held a hearing regarding the proposed rezoning.
February 2027: The Daytona Beach city commission is expected to vote on the rezoning request.
Season Trajectory
This rezoning proposal follows the development pattern established by the 2017 opening of One Daytona as a major commercial plaza. It marks a significant shift for the speedway from utilizing land exclusively for event parking to pursuing large-scale commercial and residential use.
Residents should note that the current plan caps new residential development at 2,500 total units. The traffic impact is strictly limited to 4,861 peak-hour vehicle trips as part of the zoning amendment conditions.
The takeaway
This proposal highlights how major event venues are increasingly reevaluating their massive real estate holdings to support residential demand. Locals should track the upcoming city commission hearings to understand how this development could alter traffic and housing density in the LPGA area.
What happens next
The Daytona Beach city commission is scheduled to hold a vote on the rezoning proposal in February 2027.
Further reading
Learn more about the local impact of speedway-owned property in our Motorsports section.
Live Poll
Do you support converting local overflow parking lots into new housing or shopping developments?
