The Colab Expands Team Amid Massive Revenue Growth
The Denver-based communications firm is adding ten new roles after reporting a 322% increase in monthly recurring revenue.
Updated on Oct. 29, 2026 in Professional Services
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Denver agency The Colab has bolstered its team with eight senior hires and two internal promotions. This expansion follows a banner year in which the firm recorded 322% growth in monthly recurring revenue.
Why it matters
The firm is reinvesting its recent financial success into personnel to support its expanding roster of technology companies. The move strengthens their capability to provide media relations and executive thought leadership services.
The Colab reported 322% growth in monthly recurring revenue over the last 12 months. The firm also maintains a newsletter reaching over 20,000 communications professionals across more than 150 editions.
The players
The Colab
A Denver-based communications agency specializing in media relations, AI search visibility, and executive thought leadership.
Lizzy Harris
A co-founder of The Colab who helped establish the agency in 2017.
Ashley Mann
A co-founder of The Colab who launched the agency in 2017.
The details
The agency leverages its proprietary Prism platform, launched in 2026, to manage AI visibility, opportunity tracking, and media relations. Using this technology, one healthtech client reached a 51% share of voice in its market.
Timeline
The Colab was founded by Lizzy Harris and Ashley Mann in 2017.
The firm grew its monthly recurring revenue by 322% over the past 12 months.
The company launched its proprietary Prism platform in 2026.
The firm announced the eight new hires and two promotions on October 29, 2026.
Market Landscape
The Colab's expansion mirrors the broader industry shift toward integrating AI-driven analytics and search visibility into standard communications strategies. This move positions the firm to capture more market share from technology clients who prioritize data-backed PR results.
Clients of the firm may see an increased capacity for media relations and executive thought leadership support as the agency scales its team. Technology companies seeking AI-powered visibility tracking will have access to the expanded resources provided by the firm's Prism platform.
The takeaway
The Colab's rapid growth highlights the increasing demand for specialized, data-driven communications in the technology sector. Agencies that successfully blend proprietary tech with traditional media relations are finding significant scaling opportunities.
Further reading
For more on the local sector, see Professional Services.
Source note: This article includes information reported by Fortune.
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