Matilda’s Bakery Hosted Second Soft Opening
The Santa Monica bakery returned for morning service after high demand prompted an expansion of production.
Updated on Oct. 1, 2026 in Baking
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Matilda's Bakery, located at 3200 Airport Ave., has launched a second soft opening to meet customer demand. The bakery is offering its specialized menu from 7 a.m. to noon through October 4.
Why it matters
The bakery is ramping up output following large crowds during its initial opening weekend. This second soft opening allows the team to refine its small-batch production process to better serve the local community.
The bakery utilizes organic ancient grains from Hayden Flour Mills and features a daily lineup hand-laminated in small batches. Customers can choose from eight varieties of international and domestic butter.
The players
Matilda's Bakery
This is a new Santa Monica-based artisanal bakery that specializes in small-batch pastries made with organic ancient grains.
Hayden Flour Mills
This supplier is known for providing traditional and organic ancient grains used by artisan bakeries across the country.
Caffe Luxxe
This coffee roaster provides premium beans and is a common supplier for high-end cafes throughout the Southern California region.
The details
The kitchen employs a four-day fermentation process for its goods, which include croissants, Sicilian Tiles, and quiches. Additionally, the establishment serves coffee sourced from Caffe Luxxe to accompany its artisanal pastry selection.
Timeline
The second soft opening began on Oct. 2, 2026.
Morning service operates daily from 7 a.m. to noon between Oct. 2 and Oct. 4, 2026.
Culture Shift
The rise of Matilda’s Bakery mirrors a broader cultural shift toward artisanal food preparation and a focus on high-quality, slow-processed ingredients. This reflects a growing consumer rejection of mass-produced goods in favor of small-batch, heritage-grain offerings.
Residents near the 3200 Airport Ave. location can visit during the morning hours to sample the limited-run pastry menu. Because the bakery is operating on a soft-opening schedule, visitors should be prepared for potential wait times as the staff optimizes production.
The takeaway
Artisanal bakeries often use extended fermentation windows to improve the texture and flavor profile of their dough. Consumers looking for these high-quality goods should prioritize morning visits, as small-batch production typically means items sell out quickly.
Further reading
Explore more local food and Baking trends on our site.
Source note: This article includes information reported by SM Mirror.
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