Broccoli AI Secures $52 Million in Funding Rounds
The San Francisco startup has reached a $300 million valuation while scaling its home-service automation technology.
Updated on Oct. 29, 2026 in Startups
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Broccoli AI, founded by AJ Jain and Aditya Ketkar, has raised a total of $52 million across Series A and Series B funding rounds. The company, which is based in San Francisco, is now reportedly valued at $300 million.
Why it matters
The company secured its growth by focusing on the home-service sector, eventually scaling to serve more than 1,500 businesses. This funding supports their ongoing operations as they expand their reach within the automated software market.
Broccoli AI has raised $22 million in Series A and $30 million in Series B funding led by Khosla Ventures. The company currently employs 150 people and provides software services to over 1,500 business customers.
The players
AJ Jain
AJ Jain is a co-founder of Broccoli AI who collaborated with Aditya Ketkar to develop their specialized automation software.
Aditya Ketkar
Aditya Ketkar is a co-founder of Broccoli AI who worked alongside AJ Jain to build the startup from the ground up.
Marcelle Flowers
Marcelle Flowers serves as the chief operating officer of Broccoli AI, overseeing the internal growth and management of the team.
Khosla Ventures
Khosla Ventures is a major venture capital firm that led both the Series A and Series B funding rounds for Broccoli AI.
The details
Founders AJ Jain and Aditya Ketkar identified market needs by visiting 140 contractors' offices throughout Northern California. They subsequently built automated appointment reminder systems that have become the core of their business platform.
Timeline
2016: Jain and Ketkar met at BITS Pilani.
2017: The founders began building businesses together.
January 2024: The founders arrived in San Francisco.
2026: The article was published.
Market Landscape
The Broccoli AI funding success follows the pattern established by the Y Combinator startup accelerator model in fostering early-stage technology companies. This investment trend reflects a broader move to provide capital for niche automation tools in the home-services industry.
For businesses in the home-service sector, the scaling of this platform may lead to wider availability of automated scheduling tools. Customers interacting with these businesses can expect more consistent and automated communication regarding their service appointments.
The takeaway
Founders can replicate this growth by conducting extensive field research to validate product-market fit before scaling. Building technology that solves specific administrative hurdles for contractors remains a viable strategy for long-term success.
Further reading
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