Activists Launched Surfing Poster Fundraiser for Pier
The 66 Poster Project aims to support the $190 million replacement of the long-closed Ocean Beach Pier.
Updated on Oct. 13, 2026 in Philanthropy
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Community activists have launched a fundraiser selling commemorative 1966 surfing posters to assist with the Ocean Beach Pier replacement project. The project currently faces significant budget constraints and remains in the environmental review phase.
Why it matters
With the iconic pier closed since 2023, local organizers hope the initiative will raise awareness and attract necessary corporate sponsorships. The funds are intended to help move the stalled $190 million replacement project forward.
The commemorative surfing posters are priced at $45 each, supporting a massive $190 million replacement plan. Officials estimate the construction phase of the new pier will take eight to 10 years to complete.
The players
Ocean Beach Community Foundation
Founded in 2000, this organization focuses on local development and civic initiatives in the Ocean Beach area.
The details
Activists are selling historic posters featuring imagery from the 1966 World Surfing Championships, which took place near the Ocean Beach Pier. The initiative leverages local history to engage the public while the city works through a multi-year environmental review process for the structure.
Timeline
The World Surfing Championships were held near the pier in 1966.
The Ocean Beach Community Foundation was established in 2000.
The Ocean Beach Pier has been closed to the public since 2023.
The environmental review for the project is expected to conclude in spring 2027.
Market Landscape
This fundraiser highlights a growing trend of local grassroots advocacy attempting to bridge funding gaps for major public infrastructure. It positions community-led initiatives as critical stopgaps while local governments navigate the high costs of long-term capital projects.
Residents can purchase the $45 posters through the project website or select local stores to support the effort. This initiative provides a direct way for community members to contribute to the long-term goal of replacing the structure.
The takeaway
Supporting local fundraising efforts provides a practical avenue for citizens to influence large-scale municipal project timelines. By engaging with historical anniversaries, organizers create tangible milestones that keep public interest alive during lengthy bureaucratic delays.
What happens next
The environmental review process for the Ocean Beach Pier replacement project is scheduled to continue through next spring.
Further reading
Learn more about local efforts by visiting the San Diego Philanthropy section.
More information
Find official project details or support the effort at the website to purchase surfing posters.
Source note: This article includes information reported by Times of San Diego.
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Can community fundraising efforts successfully speed up stalled local public infrastructure projects?
