POV Beauty Closes Series A Funding Round
The Los Angeles skin prep brand raised funds led by Silas Capital after its nationwide launch at Sephora.
Updated on Nov. 3, 2026 in Beauty
POV Beauty, a Los Angeles-based skin prep brand, closed a Series A funding round led by Silas Capital. The round amount was not disclosed, and RÉDO Capital and Imaginary Ventures also participated.
Why it matters
The funding follows POV Beauty's nationwide launch at Sephora, signaling investor confidence in the brand's growth in the skin prep category. The capital is expected to support expansion of its team, operations and omnichannel presence.
The Series A amount was not disclosed, and the brand was co-founded by Mikayla Nogueira and Ani Hadjinian in 2025. Its nationwide Sephora launch preceded the round, and the company has not specified the timing or details of its planned product expansion.
The players
POV Beauty
A Los Angeles-based skin prep brand co-founded by Mikayla Nogueira and Ani Hadjinian that launched in 2025.
Silas Capital
A growth equity and venture capital firm that has been investing since 2012 and led this Series A round.
The details
POV Beauty recently rolled out a dedicated community app and is scaling operations and expanding its team. The funding will be used to strengthen the brand's position in skin prep, and the company plans to expand its product lineup in the coming months.
Timeline
2012: Silas Capital began investing in growth equity and venture capital.
2025: POV Beauty launched.
2026: POV Beauty completed its nationwide Sephora launch and closed its Series A round.
In the coming months: POV Beauty plans to expand its product lineup.
Market Landscape
POV Beauty's nationwide Sephora launch places it within the prestige beauty retail channel that major indie skin care brands have used to scale. The Series A round follows that distribution milestone rather than preceding it.
Shoppers can now find POV Beauty's products at Sephora nationwide, and the brand's community app offers a new way to engage with its products. The company has not announced pricing changes tied to the funding.
The takeaway
Brands that secure national retail placement often use investment to scale teams and product lines, so readers tracking skin prep products can watch for POV Beauty's expanded lineup in the coming months.
Further reading
For more on the category, explore Beauty coverage on Wisevoter.
Source note: This article includes information reported by Los Angeles Times.
