Sports Basement Will Open New Los Angeles Store

The retailer is bringing its massive outdoor sporting goods shop to the Sawtelle neighborhood in November.

Updated on Oct. 14, 2026 in Openings & Closings

Modern multi-story retail building with bicycle and sports equipment displays, under bright Southern California sunlight. — Sports Basement will open its first Los Angeles retail location this November at 11854 W. Olympic Blvd. in Sawtelle. AI Illustration. Upload story photo >

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Sports Basement is scheduled to open its first retail store in Los Angeles this November. The new facility will be located at 11854 W. Olympic Blvd. in the Sawtelle neighborhood.

Why it matters

This expansion represents the latest growth for the retailer, which currently operates 17 other stores across California. The addition of the Los Angeles site marks a continued push into the Southern California market following earlier openings in locations like Fountain Valley and Long Beach.

The new retail location spans 80,000 square feet and features a multi-story parking garage. This location adds to the existing network of 17 stores currently operating throughout California.

The players

Sports Basement

Sports Basement is a California-based retailer that specializes in outdoor sporting goods and equipment rentals.

The details

The new facility is equipped with a full-service bike shop, snow shop, and racket shop to support local athletes. Customers will also have access to a rental shop and a rooftop event space located atop the multi-story parking garage.

September 2026: Sports Basement opened a store in Rocklin.
November 2026: The Los Angeles store is scheduled to open.

Market Landscape

This opening continues the retail strategy of Sports Basement, which has steadily scaled its physical footprint to reach 18 total locations across the state. The move intensifies the local competition for outdoor sports equipment among Southern California retailers.

Shoppers in the Sawtelle area will soon have access to new inventory and specialized rental services for bikes, snow gear, and rackets. The store aims to serve local residents with its large-scale facility and added community rooftop space.

The takeaway

The addition of this 80,000-square-foot facility provides residents with a centralized location for seasonal sports gear and equipment maintenance. Shoppers should monitor local announcements for the specific November opening date to take advantage of new store services.