Former Victoria's Secret Models Denied Return

The upcoming Los Angeles fashion show has rejected several former supermodels following recent casting calls in New York.

Updated on Oct. 12, 2026 in Fashion

Former Victoria's Secret Models Denied Return

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Victoria's Secret has formally declined to include several former supermodels in its 2026 fashion show. The decision follows a series of casting calls held in New York earlier this fall.

Why it matters

The rejection of established models for the high-profile return to Los Angeles has sparked significant backlash on social media. Fans have expressed their disapproval by pledging to boycott the event in response to the selection process.

Romee Strijd, who appeared in the show from 2014 to 2018, and Frida Aasen, who walked in 2017 and 2018, were both rejected at age 31. The event marks the show's return to Los Angeles after a 19-year absence.

The players

Victoria's Secret

This global lingerie retailer organizes the annual fashion show and manages the casting process for its runway events.

Romee Strijd

She is a 31-year-old supermodel who previously walked in the Victoria's Secret Fashion Show from 2014 to 2018.

Frida Aasen

She is a 31-year-old model who was featured in the brand's runway shows during 2017 and 2018.

The details

Models participated in casting sessions throughout September 2026 to secure their spots in the lineup. Organizers informed those who were not selected that they did not fit the creative direction for the upcoming event.

Models attended casting calls in New York during September 2026.
Models posted updates regarding their rejection on October 12, 2026.
The Victoria's Secret Fashion Show will take place in Los Angeles on October 18, 2026.

Culture Shift

The brand's attempt to pivot away from its historical model casting suggests a broader effort to modernize its image after a 19-year absence from Los Angeles. This move reflects a wider industry shift where legacy runway events are struggling to balance traditional branding with changing consumer expectations.

Residents may see an increase in activity and security around the event venue in Los Angeles leading up to October 18. The controversy regarding the casting process may also influence consumer interest in the brand's local retail and online offerings.

The takeaway

The brand is facing a direct challenge from its core audience as it navigates a high-profile return to the runway. Fans should be aware that the exclusion of legacy models may signal a significant change in the brand's future creative direction.