Annenberg School Hosted Mid-Autumn Moon Celebration
The Los Angeles campus event featured traditional foods and performances to celebrate East Asian harvest traditions.
Updated on Sept. 28, 2026 in Asian-American

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The Annenberg School for Communication and Journalism held a Mid-Autumn Moon celebration to honor shared harvest and family traditions. The gathering brought together students and faculty for an afternoon of cultural exchange.
Why it matters
The event highlighted the harvest customs and family-centered values prevalent across Chinese, Korean, and Japanese cultures. By organizing the celebration, academic departments provided a space for students to engage with diverse East Asian heritage.
The celebration featured a variety of traditional desserts, including mooncakes, songpyeon, and dango. Service for these items began at 3 p.m. in the East Lobby.
The players
USC United States-China Institute
This research and teaching organization focuses on the evolving relationship between the United States and China.
USC Chinese Music Ensemble
This student group performs traditional Chinese musical repertoire to promote cultural awareness on campus.
Department of East Asian Languages and Cultures
This academic department oversees programs related to the languages, history, and literature of East Asian nations.
The details
Held at the Annenberg School for Communication, the event integrated artistic performances and educational booths. Student organizations, including the USC Chinese Music Ensemble, USC Traditional Chinese Dance, and Trogons A Capella, led the entertainment alongside activities like tea pouring and origami.
Timeline
September 24, 2026: The Annenberg School hosted the Mid-Autumn Moon celebration.
3 p.m.: Guests began accessing booths and lining up for traditional holiday desserts.
Culture Shift
This celebration reflects a broader trend of universities expanding institutional programming to honor diverse cultural heritage months. The inclusion of cross-cultural harvest traditions signals a shift toward more integrative campus multicultural initiatives.
Students and faculty at the university were invited to engage directly with traditional customs like tea pouring and origami. These activities offer an accessible way for the local community to participate in cultural rituals and experience regional delicacies firsthand.
The takeaway
Engaging with cross-cultural harvest celebrations provides valuable opportunities to learn about diverse family traditions. Residents looking to experience similar customs can look for university-sponsored cultural events in their local area.
Further reading
Learn more about local community traditions in the Asian-American section.
Source note: This article includes information reported by Daily Trojan.
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