LA28 Backs Local and Small Business Procurement

The Los Angeles Olympic organizing committee plans to direct 75% of addressable procurement spending to Greater Los Angeles businesses and 25% to small businesses.

Updated on Nov. 10, 2026 in Olympics

Expressive editorial illustration of delivery vans and stacked crates beside a curved stadium wall under warm golden light, suggesting local supply work for the Olympics. — LA28 plans to direct 75% of addressable Olympic procurement spending to Greater Los Angeles businesses and 25% to small businesses, breaking large contracts into smaller pieces. AI Illustration. Upload story photo >

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LA28 set out a procurement strategy in April aiming to direct 75% of addressable procurement spending to Greater Los Angeles businesses and 25% to small businesses. The plan includes breaking larger contracts into smaller pieces and requiring small business subcontractors on large supplier contracts.

Why it matters

The strategy aims to ensure local and small businesses share in the economic benefits of hosting the Olympic and Paralympic Games. Businesses across Southern California may find new opportunities to secure Olympic-related work in the coming years.

LA28 targets 75% of addressable procurement spending for Greater Los Angeles businesses and 25% for small businesses. The total dollar value of addressable procurement has not been disclosed in the available information.

The players

LA28

LA28 is the organizing committee responsible for planning and staging the 2028 Olympic and Paralympic Games in Los Angeles.

Intuit

Intuit is a financial software company known for products such as TurboTax and QuickBooks, and it partnered with LA28 on a supplier readiness program.

Casey Wasserman

Casey Wasserman is a Los Angeles sports and entertainment executive who chairs the LA28 organizing committee.

The details

Larger contracts are being broken down so smaller companies can compete for work they can handle, and LA28 will post competitive sourcing notices and requests for information on the Regional Alliance Marketplace for Procurement (RAMP). LA28 also partnered with fintech company Intuit to create a supplier readiness program, and an October 20 initiative lets eligible small businesses in Los Angeles County create officially licensed Olympic merchandise. The organizing committee plans to use existing sporting facilities rather than build many new permanent venues.

April: LA28 announced its procurement strategy.
Oct. 20: Officially licensed Olympic merchandise initiative for small businesses was announced.
July 14 to July 30, 2028: Olympic Games.
Aug. 15 to Aug. 27, 2028: Paralympic Games.

Season Trajectory

The LA28 procurement plan follows the pattern of recent Olympic hosts that have tried to channel contract spending toward local and small suppliers. It positions Los Angeles to capitalize on the 2028 Games in the same way regional economies sought to benefit from earlier hosting cycles.

Small and local companies in Los Angeles, Ventura County and the Conejo Valley could pursue Olympic contracts or subcontracts over the next two years. Businesses interested in bidding can register through the Path to 2028 initiative from Los Angeles County for vendor registration, certifications and competitive bidding support.

The takeaway

Small businesses that register early for vendor certification and watch RAMP postings are best positioned to compete for Olympic work. Waiting for contracts to appear may leave smaller firms behind larger, better-prepared bidders.