Crunch Fitness Will Open Second Montgomery Site
The new gym location is set to occupy the former site of Renfroe's Market on Eastchase Parkway.
Updated on Oct. 14, 2026 in Openings & Closings
Live Poll
Do you plan to visit the new fitness center opening in your area this winter?
Crunch Fitness plans to open its second Montgomery location in the winter of 2026. The new facility will occupy the space on Eastchase Parkway previously held by Renfroe's Market.
Why it matters
The opening brings a new health and fitness resource to East Montgomery following the vacancy of a long-standing retail space. This expansion marks the second location for the company within the city.
The new gym marks the second Crunch Fitness location in the city following the closure of the Renfroe's Market storefront that operated at the site since 2014.
The players
Crunch Fitness
Crunch Fitness is a large health and fitness company that operates numerous gym locations across the United States.
Renfroe's Market
Renfroe's Market is a grocery store chain that operated at the Eastchase Parkway location for over a decade.
The details
The facility will move into the former Renfroe's Market site after the grocery store shuttered in March 2026. The previous tenant closed after failing to secure new lease terms, with company representatives citing a lack of financial sustainability.
Timeline
2014: Renfroe's Market began operations at the Eastchase Parkway location.
March 2026: The Renfroe's Market location permanently closed its doors.
Winter 2026: Crunch Fitness is scheduled to open its new facility.
Market Landscape
This transition marks the repurposing of a high-traffic retail site that became available during the 2026 vacancy cycle. The move follows the broader local trend of adaptive reuse for large-format commercial properties in East Montgomery.
Residents in East Montgomery will gain access to a new fitness facility by the end of 2026. This development provides a new option for health services in a space that has been vacant since the local market closed.
The takeaway
The transformation of a former grocery store into a fitness center highlights the evolving commercial landscape of East Montgomery. Residents can look forward to expanded health resources in their neighborhood by the upcoming winter season.
Further reading
For more on local commercial changes, visit Montgomery Openings & Closings.
Source note: This article includes information reported by The Montgomery Advertiser.
Live Poll
Do you plan to visit the new fitness center opening in your area this winter?
