Ritchie's In the Grey Ends Run at $27 Million
The Guy Ritchie thriller, produced on a $70 million budget, found more success on streaming than in theaters.
Updated on Nov. 5, 2026 in Film — General
In the Grey, released May 13, 2026, ended its theatrical run with $27 million worldwide against a reported $70 million production budget. The film grossed $5.7 million domestically, making it Guy Ritchie's lowest-grossing domestic release since 2005's Revolver.
Why it matters
The result continues a pattern in which Ritchie's recent films have struggled at the box office, with several missing the $25 million domestic mark. For U.S. viewers, the film's path suggests that streaming platforms are becoming the primary destination for mid-budget genre films.
Reported box office figures show In the Grey grossed $27 million worldwide and $5.7 million domestically against a $70 million budget, while Aladdin, another Ritchie film, grossed $350 million in North America. The source does not provide final profitability figures or streaming viewership totals beyond its 50 days on the Starz domestic leaderboard.
The players
Guy Ritchie
British filmmaker known for crime comedies such as Snatch and Lock, Stock and Two Smoking Barrels, who also directed the live-action Aladdin remake.
Starz
American premium cable and streaming service that carries In the Grey and where the film has performed strongly on its domestic leaderboard.
The details
In the Grey, a 98-minute film, was released in theaters on May 13, 2026. Distributors gave the film a theatrical run primarily to build awareness for its home video release, and the film has since moved to streaming on Starz, where it spent 50 days on the domestic leaderboard.
Timeline
May 13, 2026: In the Grey opens in theaters.
Industry Dynamics
In the Grey's weak theatrical showing, following Operation Fortune, The Covenant, and The Ministry of Ungentlemanly Warfare, reflects a broader pattern in which studios release mid-budget films theatrically mainly to support later home video and streaming windows. The film's strong performance on Starz parallels a wider industry shift toward streaming as the primary audience for genre titles that struggle to draw theatergoers.
Viewers who want to watch In the Grey can find it on Starz, where the film has been streaming. The theatrical run has ended, so the film is no longer available to see in cinemas.
The takeaway
Mid-budget genre films increasingly reach their audiences through streaming rather than theaters, and In the Grey's Starz performance shows that a weak box office result does not always mean a film finds no audience. Readers tracking a filmmaker's career should look beyond opening weekend totals to home release figures.
Further reading
For broader context on how films like this perform across release windows, see Film — General coverage in the United States section.
