Drag Trailer Reveals Sisters' Botched Robbery
Briarcliff Entertainment has released the first trailer and poster for the darkly comic thriller Drag, due in theaters January 29, 2027.
Updated on Nov. 5, 2026 in Comedy
Briarcliff Entertainment unveiled the first trailer and poster for Drag, a darkly comic thriller starring Lizzy Caplan and Lucy DeVito as sisters whose robbery attempt goes wrong. The film premiered in the Midnighters section of the 2026 SXSW Film & TV Festival before its scheduled theatrical release.
Why it matters
The film blends crime and comedy around a single injured character trapped on the second floor of a rural home in upstate New York. Its release marks the feature directorial debut of writers and directors Raviv Ullman and Greg Yagoltziner.
The film premiered in the Midnighters section of the 2026 SXSW Film & TV Festival before its scheduled January 29, 2027 theatrical release by Briarcliff Entertainment. No box office, budget, or viewership figures were included in the announcement, and commercial performance remains unknown.
The players
Briarcliff Entertainment
Briarcliff Entertainment is the film company releasing Drag in theaters.
Lizzy Caplan
Lizzy Caplan is an American actress known for television and film roles, starring here as one of the two sisters.
Lucy DeVito
Lucy DeVito is an actress and producer who stars as the other sister and also produces the film alongside her family.
John Stamos
John Stamos is an American actor best known for his long-running television work, appearing in the cast of Drag.
The details
Drag stars Lizzy Caplan and Lucy DeVito as two sisters whose attempted robbery of a rural upstate New York home collapses when one throws out her back and is immobilized on the second floor. John Stamos and Christine Ko also star, with Danny DeVito, Lucy DeVito, and Jake DeVito producing.
Timeline
2026 SXSW Film & TV Festival: Drag premieres in the Midnighters section.
January 29, 2027: Briarcliff Entertainment releases Drag in theaters.
Industry Dynamics
Drag sits within the tradition of darkly comic rural crime thrillers exemplified by the Coen brothers' Blood Simple and Fargo, where a botched robbery drives the narrative. Its release through a traditional theatrical window in January 2027 places it among mid-budget genre films competing for audiences in a streaming-dominated market.
Moviegoers in the United States can see Drag in theaters beginning January 29, 2027. The film's release is theatrical, so viewers will need to attend a cinema to watch it on the announced date.
The takeaway
Drag offers a reminder that a single failed plan can drive an entire story, and its January 2027 theatrical date gives audiences a clear window to watch. Readers interested in the genre can track its release as the film approaches.
What happens next
Drag is scheduled for theatrical release on January 29, 2027.
Further reading
Explore more Comedy coverage for context on how dark comedy films are reaching audiences.
