Maritz Activate 2026 Earns Silver Sustainability Certification
The event earned SILVER certification under the Events Industry Council Sustainable Event Standards, up from last year's Bronze.
Updated on Nov. 2, 2026 in Health and Wellness
Maritz Activate 2026 earned SILVER certification under the Events Industry Council Sustainable Event Standards. The event had earned BRONZE certification in 2025, its first EIC certification.
Why it matters
The certification reflects Maritz's effort to make sustainability a larger part of the Activate experience through many small, intentional changes. It also shows how an industry-developed standard can be applied to a corporate event for national audiences of event planners and suppliers.
The certification is an independent third-party audit conducted by the Alliance for Audited Media against the Event Organiser standard. The standards were developed through a global collaborative process with more than 300 professionals reviewing them to date, and the specific metrics behind the Silver rating were not disclosed.
The players
Events Industry Council
The Events Industry Council is a global association that developed the Sustainable Event Standards through a collaborative process involving industry professionals.
Alliance for Audited Media
The Alliance for Audited Media is an organization that conducts independent third-party audits and verification, and performed this event's certification.
Maritz
Maritz is a company that organizes the Activate event, which brings together its supplier partners and team members.
The details
Maritz Activate 2026 brings together Maritz supplier partners and team members. The EIC standards cover organisational management, marketing, communications and engagement, climate action, water management, materials and circularity, and supply chain management, diversity, equity and inclusion, accessibility and social impact.
Timeline
2025: Activate 2025 earned BRONZE EIC certification, the event's first.
2026: Activate 2026 earned SILVER EIC certification, one year after Bronze.
Industry Standards
The certification applies the Events Industry Council Sustainable Event Standards, which cover climate action, water management, materials, circularity, and supply chain management. Its Bronze-to-Silver progression over two years shows how a single event can build on the same framework in successive editions.
Event planners and industry suppliers can use the Events Industry Council Sustainable Event Standards as a reference for their own events. Attendees at similar corporate gatherings may see sustainability measures applied to how the event is run.
The takeaway
Certification progress from Bronze to Silver in one year shows that sustainability gains at recurring events can build incrementally. Planners looking to improve their own events can use published standards as a practical benchmark.
Further reading
Explore more on Health and Wellness for related context on sustainability in everyday life.
Source note: This article includes information reported by TravelDailyNews International.
