Adrian R'Mante Recreates Suite Life Séance Scene

The actor revisits his iconic role to promote a brand of crustless peanut butter and jelly sandwiches.

Updated on Oct. 30, 2026 in Home Cleaning

Bold vector editorial illustration showing a crustless sandwich on a silver platter beside a service bell, representing a nostalgic promotional campaign. — Actor Adrian R'Mante is revisiting his iconic Suite Life role in a new marketing campaign promoting Jams brand crustless sandwiches. AI Illustration. Upload story photo >

Actor Adrian R'Mante has released a new promotional video recreating a famous séance scene from the 2005 sitcom The Suite Life of Zack & Cody. The footage features children dressed as original series characters to advertise Jams brand crustless sandwiches.

Why it matters

The stunt serves as a marketing campaign for Jams brand, leveraging nostalgia from the long-running Disney Channel series to drive consumer interest. It marks a return to the spooky themes of the original episode for a modern commercial audience.

The original sitcom episode, titled The Ghost of Suite 613, first aired in 2005 as a 30-minute production. The show remains available for current viewing through the Disney+ streaming platform.

The players

Adrian R'Mante

He is an actor best known for his role as Esteban on the Disney Channel series The Suite Life of Zack & Cody.

Jams

This is a food brand that produces crustless peanut butter and jelly sandwiches.

The details

R'Mante donned his original bellhop costume to portray Esteban in a darkened room, mirroring the atmosphere of the Tipton Hotel set. The video recreates the tension of the classic séance while shifting the focus toward the promotion of Jams crustless sandwiches.

The original episode The Ghost of Suite 613 aired in 2005.
Adrian R'Mante apologized for scaring fans in 2021.
The recreation video was published in October 2026.

Culture Shift

The promotion utilizes the established legacy of The Suite Life of Zack & Cody to connect with adult audiences who grew up watching the series. This trend reflects a broader move in modern marketing to tap into millennial nostalgia cycles through high-engagement digital content.

Consumers may find these Jams brand sandwiches available at local retailers as part of the new marketing rollout. The campaign aims to influence purchasing decisions by associating the quick-meal product with childhood television memories.

The takeaway

Nostalgia-driven marketing continues to be a powerful tool for brands looking to capture the attention of a wide demographic. Fans can expect to see more legacy television moments repurposed for social media advertising as companies aim to bridge the gap between past and present trends.