Scale Computing Names Cooper Briscoe as Marketing Chief

The veteran executive joins the company to lead global marketing and support the expansion of partner initiatives.

Updated on Oct. 29, 2026 in People

Scale Computing Names Cooper Briscoe as Marketing Chief

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Scale Computing has appointed Cooper Briscoe as its new chief marketing officer. Briscoe brings over two decades of professional experience to the company, where he will focus on driving partner growth and expanding the adoption of the firm's technology portfolio.

Why it matters

The company aims to leverage recent market shifts to strengthen its competitive position and help existing partners retain customers. Briscoe is tasked with developing targeted campaigns that highlight how complementary technologies meet specific client needs.

Cooper Briscoe joins the leadership team with more than two decades of professional experience in product management and sales. His appointment follows the launch of the company's Velocity Partner Program earlier this year.

The players

Cooper Briscoe

The new chief marketing officer at Scale Computing brings extensive experience from his previous roles at Brivo, Eagle Eye Networks, and various security-focused technology firms.

Scale Computing

A technology company focused on hyperconverged infrastructure that is currently working to expand its partner ecosystem and market reach.

The details

Briscoe plans to develop customer-specific sales collateral, support joint sales efforts, and generate qualified leads for partners. He previously held leadership roles at Brivo, Eagle Eye Networks, Carrier's LenelS2, United Technologies' Interlogix, and GE Security.

Timeline

  1. October 29, 2026: Announcement of Cooper Briscoe as CMO.

  2. Earlier this year: Introduction of the Velocity Partner Program.

Market Landscape

Scale Computing is strategically realigning its outreach to capitalize on market disruption following Broadcom's VMware changes. This hire positions the firm to more aggressively compete for market share by focusing on partner retention and support.

Partners and customers can expect more specialized sales resources and targeted campaigns as the company scales its operations. These changes are designed to streamline the way existing partners sell the company's full technology portfolio.

The takeaway

Companies often bring in high-level marketing talent when they need to transition from product-focused sales to a partner-led growth model. By leveraging specific use cases and collateral, businesses can better empower their network to address unique customer requirements.

Further reading

Learn more about executive shifts in the People section.

Source note: This article includes information reported by Channel Insider.

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