US Smart Home Device Market Expands Steadily

The national installed base of smart home devices is projected to grow significantly through 2030.

Updated on Oct. 27, 2026 in Home Entertainment

Bold vector editorial illustration of a modern, minimalist smart home hub device on a clean wooden table, evoking consumer technology trends. — The US smart home device market is projected to reach 563.7 million units by 2030 as consumers expand their interconnected household ecosystems. AI Illustration. Upload story photo >

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Do you plan to add more smart home devices to your household in the coming year?

The US smart home device installed base is on a steady growth path, rising from 398.8 million units in 2025 to a forecasted 563.7 million units by 2030. Meanwhile, connected TVs and smart speakers are seeing rising usage for AM/FM streaming.

Why it matters

Consumers are increasingly building out interconnected ecosystems by adding new endpoints or replacing older hardware to gain improved functionality. This shift highlights a sustained national trend toward automated home environments and digital media consumption.

US smart home device shipments are forecast to grow at an average rate of 4.6% annually through 2030. By that year, annual shipments of smart lighting are expected to reach 20.4 million units.

The players

Apple

Apple is a global technology corporation that maintains a massive installed base of devices supporting AI integration.

The details

As of August 2025, AM/FM streaming minutes on smart speakers have increased 73% compared to 2020 levels, with Boomers accounting for 38% of that usage. Simultaneously, Gen Z is driving connected TV adoption for audio streaming, representing 38% of such minutes.

2020 served as the baseline year for streaming growth data.
Apple reported a base of 582 million devices supporting Siri AI as of Q1 2025.
Market share data for streaming was recorded in August 2025.
Data from Q1 2026 indicates that 76% of Apple devices shipped supported AI platforms.
Industry forecasts project market shipment targets for 2030.

Culture Shift

The adoption of these technologies mirrors the established trajectory of smart speaker household penetration, which currently holds steady at 36%. This shift marks a broader societal transition toward integrated digital ecosystems and away from traditional, standalone media playback devices.

Consumers can expect more seamless audio experiences as manufacturers continue to update device support for AI-driven ecosystems. Households may see more options for integrating streaming services across their televisions and speaker hubs as market penetration increases.

The takeaway

The sustained growth in smart home hardware reflects a long-term commitment by consumers to upgrade their digital living spaces. Users can maximize these investments by ensuring their newer endpoints are compatible with existing home AI ecosystems.