UCLA and Cherokee Nation Launch Film Initiative
The four-year partnership fosters student exchanges to support Indigenous storytelling and language revitalization.
Updated on Oct. 26, 2026 in Native American

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UCLA and the Cherokee Nation have announced a new $470,000 initiative to boost Indigenous filmmaking through professional development. The collaboration includes an annual exchange program between Los Angeles and the Cherokee Nation headquarters in Oklahoma.
Why it matters
This program aims to address historical representation distortion by providing Indigenous storytellers with direct access to professional tools and resources. It also supports Cherokee-language revitalization through collaborative media production.
The partnership includes a $470,000 investment from the Cherokee Nation covering a four-year period. This collaboration functions within the broader five-year Picture Start program.
The players
UCLA School of Theater, Film and Television
This academic institution is partnering with the Cherokee Nation to provide film students with hands-on experience in Indigenous storytelling.
Cherokee Nation
The largest federally recognized tribe in the United States, headquartered in Tahlequah, Oklahoma, is providing funding for the exchange program.
Joseph Erb
He was appointed as an associate professor at the UCLA School of Theater, Film and Television as part of the new collaborative initiative.
The details
UCLA students will travel to Cherokee Film production facilities in Oklahoma, while Cherokee filmmakers will visit the Los Angeles campus for resource access. The initiative may eventually lay the groundwork for a permanent Indigenous Media program at the university.
Timeline
The partnership was officially announced in October 2026.
Culture Shift
The partnership extends the reach of the Picture Start initiative by integrating specific tribal media production goals. This move reflects a broader societal shift toward empowering communities historically marginalized in media to control their own narratives.
Students and aspiring filmmakers involved in the program will gain direct access to professional facilities and cross-regional networking opportunities. The initiative offers a practical pathway for those interested in language preservation and Indigenous-led storytelling.
The takeaway
This collaboration highlights the growing importance of institutional support for preserving Indigenous languages through modern media. Readers interested in cultural advocacy can monitor university media department announcements for future student application opportunities.
Further reading
Learn more about ongoing efforts regarding Native American culture and initiatives across the country.
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Do you believe academic and tribal partnerships are an effective way to improve indigenous media representation?
